Celebrations kick off tomorrow in Indianapolis with two live podcast recordings from “Good Game with Sarah Spain” featuring guest Azzi Fudd and “Levels to This with Sheryl Swoopes and Terrika Foster-Brasby;” a fireside chat with Deep Blue Sports + Entertainment’s Laura Correnti; and an industry after party featuring a musical performance by Flau’jae
Listen to the official trailer for Azzi Fudd’s upcoming iHeart Women’s Sports podcast in partnership with Unanimous Media, “Fudd Around And Find Out” HERE
NEW YORK – July 17, 2025 – iHeartMedia, the No. 1 podcast publisher globally according to Podtrac, today celebrates the one-year anniversary of iHeart Women’s Sports, the first-ever audio platform dedicated exclusively to women's sports, and announces that 2025 NCAA Champion and Most Outstanding Player Azzi Fudd will join the network with the launch of her own podcast, “Fudd Around And Find Out,” co-produced with Stephen Curry and Erick Peyton’s Unanimous Media. iHeartMedia and Deep Blue Sports + Entertainment, in collaboration with Ensemble, will toast the network’s success, future expansion and industry-changing investments tomorrow, July 18, in Indianapolis, Ind. during the women's basketball all-star weekend. The all-out celebration of women’s sports will include thought provoking content sessions, live podcast tapings and a can’t-miss industry after party co-hosted by the iconic New York City restaurant, Sei Less.
Launched in 2024, iHeart Women’s Sports has already made a significant impact in the women’s sports media landscape. In just one year, iHeart has raised women's sports coverage from less than one percent in 2024 to more than 34 percent in 2025, reaching 89 million monthly listeners across nearly 500 broadcast radio stations. As women’s sports viewership continues to rise, iHeartMedia has remained dedicated to ensuring fair representation in media, with 50 percent of all newly produced sports podcasts focusing on women's sports coverage. In the past year, 80 percent of iHeartMedia listeners ages 18-54 have said that women’s sports are becoming more accessible. iHeart Women’s Sports downloads are also in the top 10 percent of all iHeartPodcast downloads, further emphasizing the demand for this type of dedicated content.
“I think we can safely say that women’s sports is not just having a moment but rather is on a now-undeniable trajectory that has been building for years. One year ago we launched iHeart Women’s Sports knowing that fans were eager to feel more connected to their favorite players, teams and even other fans, and we are continuing to drive that progress forward,” said Jessie Katz, Head of iHeart Women’s Sports. “We’re excited to celebrate this incredible milestone and introduce even more shows to our roster this year.”
In tandem with the one-year milestone, iHeart Women’s Sports and Unanimous Media have teamed up with Azzi Fudd, one of the most electrifying talents in women’s college basketball, to launch the network’s newest podcast hosted by Azzi herself, “Fudd Around And Find Out.” Off the court, Fudd is a rising voice at the intersection of sports, media, business and culture. Fudd, who is currently finishing up her time at the University of Connecticut by earning her MBA, will aim to inspire listeners and provide a platform for underrepresented voices in sports. More details on “Fudd Around And Find Out” will be announced soon. Listen to the official trailer now HERE.
"I’m beyond excited to deepen my relationship with Stephen Curry and Unanimous Media as we launch ‘Fudd Around And Find Out’ with iHeart Women’s Sports,” said Azzi Fudd. “This podcast is a space where I can bring my full self—athlete, storyteller, budding entrepreneur and fan of the game—and highlight the voices that deserve to be heard. Whether we’re talking hoops, culture, business or life beyond the court, I want every episode to feel real and empowering. This has been a dream in the making and I truly can’t wait for the world to… ‘Fudd Around And Find Out.’”
"Azzi is a game-changer—on and off the court. We’ve watched her grow into not just a champion, but a powerful voice for the next generation," said Erick Peyton and Stephen Curry of Unanimous Media. "With ‘Fudd Around And Find Out,’ we’re proud to partner with iHeart Women’s Sports and Azzi as she brings her charisma, authenticity, and fearless spirit to the mic. We’re excited to help Azzi, one of the most exciting athletes in the game, share stories that matter and continue building spaces where women’s sports and athletes get the spotlight they deserve."
In celebration of its success, iHeart Women’s Sports, together with Ensemble, will host “Jam Sessions” on Friday, July 18, 2025 during the women’s basketball all-star weekend in Indianapolis, Ind. The programming will feature a panel discussion centered on greatness in women’s basketball with Laura Correnti featuring athletes, industry executives and innovators as well as two live podcast tapings including Emmy-winning sports journalist Sarah Spain’s podcast, “Good Game” where she will sit down with 2025 NCAA Champion/Most Outstanding Player Azzi Fudd; and “Levels to This with Sheryl Swoopes and Terrika Foster-Brasby.” The night will culminate with “Jam Sessions After Dark,” a celebration of iHeart Women’s Sports one-year milestone, the debut of “Fudd Around And Find Out” and all things women’s basketball, hosted in partnership with Sei Less, Deep Blue Sports + Entertainment and iHeartRadio. The event will also feature a can’t-miss iHeartRadio exclusive performance by musical guest Flau’jae.
"’Jam Sessions’ represent the infotainment model needed to keep women's sports top of mind and influence investment decisioning in-market—it’s also a reflection of what iHeart Women’s Sports delivers: a combination of engaging and timely first-person perspectives from the players and practitioners who have and continue to drive progress across the ecosystem,” said Correnti.
The “Jam Sessions” join iHeart Women’s Sports’ roster of in-person podcasting events to extend the amplification of women’s sports including at places like the NWSL Championship, Billie Jean King Cup, Super Bowl LIX, NBA All-Star Weekend, NCAA Women’s Final Four, AUSL Opening Day and more. Founding partners of iHeart Women’s Sports include Capital One, e.l.f. Cosmetics, e.l.f. SKIN and Novartis.
Since launch, iHeart Women’s Sports has achieved 99 percent positive sentiment across social media, released more than 4,100 weekly sports radio reports and launched more than 15 podcasts – with more to come later this year. To find all of iHeart Women’s Sports coverage, visit iHeart Women's Sports Podcasts. All shows on the network are distributed by iHeartPodcasts and available on the iHeartRadio app and everywhere podcasts are heard.
About Deep Blue Sports + Entertainment
As a woman-owned company founded in 2023, Deep Blue is the world's first firm exclusively dedicated to driving more commercial investment to and business opportunities in women's sports. Recognized by Sports Business Journal as a Women's Sports Power Player in just its first year in business, Deep Blue's team includes media, marketing and advertising practitioners working alongside former professional female athletes to ensure brands have a first-person perspective when building their women's sports-focused marketing strategies and brand messaging. Led by Founder and CEO Laura Correnti, Deep Blue's services include full-service agency capabilities for brands, strategic positioning and partnership development for teams and leagues, and best-in-class thought leadership programs and IP development. The firm produces the annual Business of Women's Sports Summit along with co-managing the iHeart Women’s Sports network in partnership with iHeartMedia.
