iHeartMedia

Longoria and Hyphenate to Executive Produce New Slate of Original Podcasts

NEW YORK – June 16, 2025 – My Cultura, iHeartMedia’s podcast network dedicated to elevating Latino voices and stories, today announced a major expansion of its collaboration with award-winning actress, producer, director and philanthropist Eva Longoria. Hyphenate Media Group—the studio she co-founded in partnership with industry leader Cris Abrego, who serves as the group’s CEO—has acquired an equity share in My Cultura and will also be represented on its Board of Advisors. As part of the new deal, Hyphenate and Longoria will executive produce a slate of new original podcasts with iHeartMedia’s My Cultura.

“Storytelling shapes how we see ourselves and how the world sees us, and podcasting is one of the most intimate, accessible and powerful ways to connect with audiences and share meaningful, authentic conversations,” said Longoria. “There’s never been a more urgent time to elevate Latino voices and talent. Through this partnership between Hyphenate and iHeart’s My Cultura, we’re building a bigger platform for stories that reflect the richness and complexity of our community.”  

The upcoming lineup will include the continuation of Longoria’s flagship podcast, “Hungry for History,” which she hosts alongside culinary historian Maite Gomez Rejón. More information on upcoming shows will be available soon. 

“Podcasting is a natural dimension of the kind of IP we are investing in at Hyphenate—premium, creator-led, talent-driven, and designed to move across platforms,” said Abrego. “With iHeart’s unmatched reach and ambition, they are an ideal partner as we extend into audio and build a slate designed to shape the cultural and commercial landscape ahead.”

This new partnership arrives as My Cultura marks its fourth anniversary. Since its launch in May 2021—in collaboration with Enrique Santos, iHeartMedia’s top-rated on-air personality and President and Chief Creative Officer of iHeartLatino—the network has seen steady growth with downloads up 48 percent and listeners up 59 percent year-over-year. Longoria and Hyphenate join actor, producer, entrepreneur and activist Wilmer Valderrama (NCIS, Encanto, That ‘70s Show), who in September 2024 expanded his role and became a stakeholder of My Cultura.  

The growth rate for Hispanic Americans listening to podcasts monthly is nearly three times faster than the U.S. population, with 43 percent of Hispanic Americans listening to podcast monthly, up 79 percent vs. 5 years ago according to Edison Research.  

“We are honored to recognize our fourth anniversary by welcoming Hyphenate Media Group as a stakeholder in iHeart’s My Cultura Podcast Network and committing to a new slate of podcasts curated in partnership with Eva Longoria,” said Santos. “Eva brings with her a profound commitment to authentic storytelling and her vision aligns perfectly with My Cultura’s mission to create groundbreaking content that resonates with audiences worldwide. She has long been a powerful advocate for Latino voices, and her work both in front of and behind the camera has elevated our culture in meaningful, lasting ways. Her leadership continues to open doors and change narratives, making her a true force for representation.”

Longoria initially joined the My Cultura family in 2022 to launch a slate of original podcasts including “Hungry for History;” and “Connections with Eva Longoria,” an unscripted series in which Longoria and her guests engaged in complex topics with meaningful conversations.  The My Cultura Podcast Network is additionally home to more than 55 podcasts including hit series “Chiquis and Chill,” “Princess of South Beach'', “Wrestling with Freddie”, “Sacred Scandal,” “Radio Ambulante,” “Magical Rewind”, “He Said, Ella Dijo with Eric Winter and Roselyn Sanchez,” “Enrique Santos Podcast,” “You vs You with Lex Borrero” and many more. 

Listeners can hear all My Cultura shows on the iHeartRadio app and anywhere podcasts are found. See the full list here.

About Eva Longoria

Having worked consistently in Hollywood for over 20 years, Eva Longoria has cemented herself as an industry staple known for her work both in front of and behind the camera. Currently seen in CNN’s celebrated culinary original series Eva Longoria: Searching for Spain, which she produced as part of her company Hyphenate Media Group’s growing slate of original content, her other recent credits include Disney+’s Alexander and the Terrible, Horrible, No Good, Very Bad Road Trip, Apple TV+’s Land of Women and Hulu’s Only Murders in the Building, which she recently won a SAG Award for Outstanding Performance by an Ensemble in a Comedy Series. Longoria is currently in production for Eva Longoria: Searching for France which will premiere in 2026. Other past credits include Eva Longoria: Searching for Mexico, Overboard, Dora and the Lost City of Gold, Grand Hotel, Devious Maids and Telenovela. In addition to her work in front of the camera, Longoria also directed Flamin’ Hot, which immediately catapulted to becoming Searchlight Pictures’ most watched streaming movie ever. Up next, she can also be seen in Amazon MGM’s The Pickup and Oh. What. Fun, and Gurinder Chadha’s holiday indie film, Christmas Karma. On the unscripted side, Eva is set to executive produce a docuseries about beloved Mexican soccer team, Club Necaxa, alongside Ryan Reynolds and Rob McElhenney. Premiering on FX this summer, Eva also has a stake in the team. 

Celebrated globally for her breadth of work, Longoria founded production company UnbeliEVAble Entertainment in 2005, soon after her breakthrough onscreen role on Desperate Housewives. The prolific company was behind many memorable hits, including ABC’s Grand Hotel, NBC’s Telenovela, Netflix’s Emmy Award-nominated documentary Reversing Roe, and CNN original Eva Longoria: Searching for Mexico. In 2023, she co-founded Hyphenate Media Group and today serves as its Co- Founder alongside industry veteran Cris Abrego, Longoria serves as Chief Creative Officer setting the vision across the studio’s rich slate of originals while providing extraordinary leadership across its labels and investments. At the inception of Hyphenate Media Group, Longoria invested all assets and intellectual property from UnbeliEVAble Entertainment into the new venture, helping to jumpstart Hyphenate’s originals slate. 

Additionally, Longoria is a dedicated philanthropist and activist who has consistently lent her voice to the issues she is passionate about. In 2024, she was awarded with the Bezos Courage & Civility Award for her longtime advocacy for the advancement of the Latino community as a storyteller, activist, and entrepreneur. She has since gone on to use the funds to further the work of the Eva Longoria Foundation (ELF) to champion innovative solutions that accelerate economic opportunity, civic participation, and cultural influence. In over a decade of work, ELF has helped over 30,000 Latinas unlock their power to better themselves and their own communities. She is also an investor and advisor in Siete Foods, that recently sold to PepsiCo for $1.2B and owns successful luxury tequila company Casa Del Sol all while being a global ambassador for L’Oreal Paris for 20 years. 

About Hyphenate Media Group 

Hyphenate Media Group is a premium content studio and media holding company co-founded by industry veteran and entrepreneur Cris Abrego (CEO) and award-winning director, producer, and entrepreneur Eva Longoria (Chief Creative Officer). A television first company, Hyphenate develops and produces creator-led IP that spans scripted and unscripted formats with a sharp focus on bold, compelling storytelling designed for premium streaming, cable, and network partners. In addition to its slate of original productions, Hyphenate strategically invests in creator-led enterprises and content, scaling their growth through capital, business development, and the infrastructure provided by Hyphenate’s core leadership team. The company is also expanding select projects across film, audio, and digital verticals, creating a 360-degree approach to content development that maximizes global audience reach and long-term IP value. To jumpstart its own studio function, Hyphenate acquired the full slate of UnbeliEVAble Entertainment, the production label founded by Longoria in 2005. Hyphenate’s portfolio of content includes Land of Women (Apple TV+) and Eva Longoria: Searching for Spain (CNN). Upcoming releases include Eva Longoria: Searching for France (CNN), Necaxa (FX), and the film Fifth Wheel (Netflix).  

Co-produced by COPA90 and Message Heard, the show’s first 10 episodes will document the ins and outs of building a new MLS team before transitioning into coverage of SDFC’s inaugural season

Listen to the trailer HERE

NEW YORK – June 12, 2025 – iHeartPodcasts, the No. 1 podcast publisher globally according to Podtrac, today announced “San Diego FC: Behind the Flow,” a new podcast co-produced by COPA90 and Message Heard. The podcast follows the creation of Major League Soccer’s (MLS) new expansion team as they prepared for their first season. The show, hosted by sports personality Adrian Garcia Marquez, will launch on June 19 with new episodes on Tuesdays and Thursdays.

“San Diego FC: Behind the Flow” will debut as a 10-episode documentary podcast giving an inside look at what it takes to establish a major sports team in a competitive market. Following the documentary episodes, the podcast will transition to a sports talk show covering the remainder of SDFC’s inaugural MLS season. 

“Sports fans have proven they’re hungry for behind-the-scenes insights into their favorite team that go beyond field performance, so it felt like a perfect opportunity to partner with San Diego FC and MLS to create a first-of-its-kind show that blends documentary and sports talk to push the boundary of what live coverage of a team can look like,” said Will Pearson, President of iHeartPodcasts. “SDFC has the potential to become one of the MLS’ most backed teams, and we’re excited to help broaden and engage their audience through iHeart’s industry-leading reach.”

The first part of the show will document the creation of SDFC, from its inception to its first game, and capture the challenges and triumphs of building a team, fanbase and club identity from scratch. It will also spotlight SDFC’s pioneering mixed-gender Right to Dream (RTD) academy and its mission to identify top talent, with the show going into Mexico where SDFC scouts met young players hoping for a spot. Midway through its inaugural season, SDFC sits second in the MLS Western Conference standings with 30 points from 17 matches – an early testament to the Club’s ambitious vision and competitive foundation as it settles into the MLS landscape.

“From day one, our mission has been to create a Club that’s deeply connected to San Diego and authentic in everything we do,” said Tom Penn, CEO of SDFC. “San Diego FC: Behind the Flow captures the spirit, ambition, and purpose driving our journey – from the bold vision behind our Right to Dream Academy to the foundation we’ve laid for this Club to last generations. We’re excited to share the vision that’s shaping our Club and invite fans into the journey from the very beginning.”

“As the newest expansion team, San Diego FC offers a unique opportunity to showcase what it means to build a club from the ground up," said Seth Bacon, Executive Vice President of Media, MLS. "This collaboration reflects MLS’ commitment to storytelling that brings our league closer to its communities, clubs, players and fans." 

"We are thrilled to partner with iHeartPodcasts and COPA90 to bring the incredible story of San Diego FC to life in this groundbreaking podcast," said Jake Warren, CEO of Message Heard. "This project is not only a first in podcasting, but it's a testament to the power of audio to connect fans with the heart and soul of a club. We believe this immersive experience will set a new standard for sports storytelling and deepen the relationship between SDFC, its passionate supporters and the wider community."

“San Diego FC: Behind the Flow” will be distributed by iHeartPodcasts and available on the iHeartRadio app and everywhere podcasts are heard. COPA90 is a proud promotional partner of “San Diego FC: Behind the Flow.”

Editor’s Note:

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About Adrian Garcia-Marquez

Adrian Garcia-Marquez (AGM) is an Emmy winning multi-sport play-by-play announcer, narrator and host. Garcia-Márquez currently serves as the English language voice of San Diego FC on iHeartMedia’s San Diego Sports 760 AM and the top Spanish language announcer for NFL with the Los Angeles Chargers. He is also the lead play-by-play announcer for Fox Deportes Major League Baseball where he’s called 11 World Series and 16 All-Star games. Additionally, Garcia-Marquez has called three Super Bowls and was also the TV voice of the Los Angeles Lakers. In his time calling Lakers basketball, he became an Emmy Award-winning announcer while also securing two NBA 'Best Live Call' Awards and three straight 'Best TV Play by Play in Spanish' Awards from the Southern California Sports Broadcasters Association. AGM also received two "Call of the Year" nominations from SCSB for 2017 and 2018. In 2017. he led the calls for NBA League Pass in Español. The veteran broadcaster has also called two Olympics with Telemundo in Basketball, Baseball and Soccer. The San Diego, California native has also called Liga MX, Copa Libertadores, International matches and Olympic qualifiers for Fox Sports, as well hosted shows and called Nations League for CBS Paramount’s Golazo Network.

About San Diego FC

San Diego FC is Major League Soccer’s 30th Club, competing in its inaugural season at Snapdragon Stadium in 2025. The Club is jointly owned by Sir Mohamed Mansour, a distinguished entrepreneur, investor, and philanthropist with global ties in the sport, and the Sycuan Band of the Kumeyaay Nation, the first Native American tribe with a significant ownership stake in a men’s professional team across all major sports leagues. Manny Machado, San Diego’s perennial MLB All-Star, is an investor in the Club, alongside other high-profile partners including World Cup champion Juan Mata, Emmy-nominated actress and producer Issa Rae, and Grammy Award-winning artist Tems. San Diego FC is a proud member of the Right to Dream community, a global network of youth academies and professional football clubs. San Diego FC’s stated vision is to become the epicenter of football excellence and innovation in North America.

About Right to Dream

Right to Dream is a global football community dedicated to identifying and developing talented young student-athletes through its network of world-class academies, professional football clubs, and educational partners. Owned by Man Capital LLP, a global independent investment firm founded by Sir Mohamed Mansour, chairman, and his son Loutfy Mansour, CEO, Right to Dream is committed to providing a unique, integrated development pathway that combines elite professional football training with a comprehensive education for all its student-athletes. Founded in 1999 in Ghana as its first academy, it expanded its global reach, to acquire Danish club FC Nordsjælland (FCN) in 2015. FCN fields both men's and women's teams, competing in the Danish Superliga and Kvindeliga. FCN has earned recognition for consistently fielding one of the youngest teams in a top European league, providing a clear pathway to first-team football for its youth players. In 2023, the FCN Academy was ranked the best in Denmark by the Danish FA, a testament to its commitment to player development. FCN Women are the reigning Kvindeliga champions. A pioneer in advancing girls’ football in Africa, Right to Dream established the first fully residential girls' football academy on the continent in 2013. Right to Dream later acquired Egyptian club FC Masar, in 2022. FC Masar Women currently hold the Egyptian Premier League title. Right to Dream recently partnered with the Sycuan Band of the Kumeyaay Nation to become the 30th Major League Soccer (MLS) franchise, San Diego FC. The team will be the first in the MLS to offer a combined, fully funded privately operated school and residential football academy for both boys and girls. Right to Dream partners with over 73 of the world's leading high schools, colleges, and universities to provide its student-athletes with academic opportunities worldwide.

About MLS

Headquartered in New York City, Major League Soccer -- celebrating its 30th season in 2025 -- features 30 clubs throughout the United States and Canada. All MLS, Leagues Cup, and select MLS NEXT Pro and MLS NEXT matches can be watched through MLS Season Pass, available on the Apple TV app on Apple devices, smart TVs, streaming devices, set-top boxes, and game consoles, and the web at  tv.apple.com. MLS Season Pass features the most expansive and accessible lineup of programming ever for MLS fans. For more information about MLS, visit mlssoccer.com. For more information about the Apple TV app, visit apple.com/apple-tv-app.

The Drink Champs Podcast Network in Partnership with The Black Effect to feature a new slate of original podcasts executive produced by N.O.R.E and EFN that explore the dynamic intersection between hip-hop, culture and creativity    

The new podcast network debuts its first show, “ROC SOLID with Memphis Bleek” 

Listen to “ROC Solid” now HERE

NEW YORK — June 10, 2025 — iHeartMedia, the No. 1 podcast publisher globally according to Podtrac, and Charlamagne Tha God’s The Black Effect Podcast Network today announced the launch of The Drink Champs Podcast Network in Partnership with The Black Effect, a new home for culture-shifting conversations and original content rooted in hip-hop and beyond. All content on the new network will be executive produced by Drink Champs’ hosts N.O.R.E. and DJ EFN, known for their captivating storytelling and dynamic interviews. 

From debuting their show nine years ago to amassing nearly 100 million downloads, legendary Queens rapper N.O.R.E and Miami Hip Hop pioneer DJ EFN have firmly established themselves as ones-to-watch in the podcasting space with “Drink Champs.” Now, with the launch of The Drink Champs Podcast Network in Partnership with The Black Effect, they are set to amplify new voices, elevate untold stories and expand the legacy of culturally impactful storytelling rooted in hip-hop. 

"We're eager to share all we've learned over the years in helping trailblaze in this space," said Drink Champs co-hosts N.O.R.E. and DJ EFN. "Our goal is to set people up not only for success, but with the tools to forge their own lanes."

“This collaboration between The Black Effect Podcast Network and 'Drink Champs' represents something special within the podcasting world,” said Dollie S. Bishop, President, The Black Effect Podcast Network. “We’re merging the energy and authenticity of hip hop culture with the vast reach of iHeartMedia, creating a unique platform for storytelling and culture-rich conversations. Our shared vision allows us to create a platform that not only amplifies the voices in music and hip hop but also connects with our audience on a deeper level.” 

The network will debut with, “ROC Solid,” a new original podcast series hosted by hip-hop icon and Roc-A-Fella Records legend Memphis Bleek. After decades of making waves in the music industry, Bleek is flipping the script in “ROC Solid,” and now he’s the one asking the questions. The new original series will highlight voices from Bleek’s Roc-A-Fella past including N.O.R.E., Young Guru, Freeway, Lenny S, and more, and will expand beyond the music label to feature raw, unfiltered conversations about what it truly means to be solid. This isn’t just a Roc-A-Fella retrospective, it’s a platform for culture-shapers across music, business, sports, and beyond who’ve made a lasting impact.

“After everything I’ve seen, done, and built in this game, it’s time to tell the real stories and hear from others who’ve stayed true to theirs,” said Bleek. “ROC SOLID’ is about more than music. It’s about the mindset, the moves, and the moments that define greatness.”

“We are excited to officially launch our network in partnership with iHeartMedia and The Black Effect Podcast Network, with ‘ROC Solid’ hosted by Memphis Bleek as the first show,” said DJ EFN. “It’s only natural that Bleek – a ‘Drink Champs’ fan favorite and repeat guest would be the host of our debut show.” 

In celebration of Black Music Month, the series will kick off with a special debut episode featuring Ja Rule. In the no-holds-barred conversation, Bleek and Ja will reflect on their journeys as rap artists, Roc-A-Fella memories, and the state of the culture today.

“Launching the network with ‘ROC Solid’ feels like the perfect fit. It’s the kind of show that gets to the heart of the music industry with raw stories, real voices and a lot of truth,” said Bishop. 

Additional shows on The Drink Champs Podcast Network in Partnership with The Black Effect will be announced later but will include a diverse range of content that resonates with hip hop fans everywhere. 

“ROC Solid” and all shows on The Drink Champs Podcast Network in Partnership with The Black Effect will be distributed by iHeartPodcasts and will be available on the iHeartRadio app and everywhere podcasts are heard. To learn more about "Drink Champs" visit: https://www.youtube.com/@DrinkChamps.&nbsp;

EDITOR’S NOTE: 

“ROC Solid” show artwork is available for download HERE. 

Show Page: https://www.iheart.com/podcast/1119-roc-solid-278869565/

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About The Black Effect Podcast Network

The Black Effect Podcast Network is a transformative network founded by renowned cultural architect, executive producer, bestselling author, and media mogul Charlamagne Tha God in a historic joint venture with the world’s number-one commercial podcast publisher, iHeartMedia. Charlamagne and iHeartMedia created the groundbreaking first-ever Black Effect Podcast Network, celebrating the essential Black culture-shapers on the planet—in education, entertainment, politics, pop culture, and sports. The Black Effect Podcast Network gives rise to emerging and established content creators and storytellers whose perspectives and creative visions have been marginalized and overlooked while serving an audience that has been underserved. The Black Effect Podcast Network helps its partners define their place in podcast culture through influence, ideas, and experiences that engage, inspire, inform, and empower.

Premiering today, this raw and introspective new series explores the mental and emotional battles behind success, guiding both guests and listeners through the inner work of personal progression

Listen to the first episode HERE

MIAMI (June 10, 2025) - You vs You, a powerful new podcast from NEON16 co-founder and cultural force Lex Borrero, launches today in partnership with My Cultura, iHeartMedia’s podcast network dedicated to elevating Latinx voices and stories. Far from a highlight reel of success stories, You vs You reveals the often-hidden mental and emotional battles faced by even the most accomplished artists and industry leaders. The series invites listeners into honest conversations about fear, impostor syndrome, self-doubt, trauma, and how confronting those battles can lead to true transformation.

Hosted by Borrero, a first-generation Colombian-American who rose from outsider to industry powerhouse, You vs You blends raw storytelling with emotional clarity, drawing from Borrero’s own journey navigating the U.S. entertainment industry and co-founding the award-winning creative collective NEON16. The weekly podcast will offer a candid, intimate exchange between Borrero and his notable guests, exploring the inner struggle between who we are and who we’re meant to become, rooted in the same personal conflict between self-doubt and self-determination that Borrero has faced himself.

“‘You vs You’ is about confronting the invisible battles we all face, such as fear, self-doubt, limiting beliefs, and learning how to transform them,” says Borrero, host and co-founder of NEON16. “These are the conversations most people aren’t having, but need to. We’re excited to partner with iHeartMedia’s My Cultura Podcast Network to bring these powerful stories to listeners everywhere and help spark personal growth through honest, unfiltered dialogue.”

“We are very excited to welcome ‘You vs You’ to the My Cultura Podcast Network,” said Leo Gomez, Head of My Cultura. “There are very few shows available that talk so open and honestly about mental health from a male Latino perspective, let alone one that produces content for both English and Spanish language listeners. Lex has been a part of the entertainment industry for a long time and has worked with musical powerhouses and pop culture icons – his perspective and experiences are invaluable to our community.”

Named a Billboard Latin Power Player three years in a row and recognized by Fast Company in 2025 as one of the music industry’s most innovative leaders, Borrero has built a career working with some of the world’s biggest artists, including Will Smith, Bad Bunny, J Balvin, and Justin Bieber, contributing to over 500 million records sold globally. Yet despite these milestones, external success alone didn’t bring lasting fulfillment. The constant demands, pressure to perform, and high expectations led Borrero to reflect more deeply on his purpose. That reflection sparked a personal and spiritual journey that reshaped his definition of success. You vs You is the result — a platform where Borrero explores the emotional and psychological challenges behind ambition and achievement, creating space for real growth, healing, and self-discovery.

Launching with a premiere episode today featuring Emmy Award-winning producer Polo Molina, Season 1 includes 48 episodes released every Tuesday in both audio and video formats. Future guests include will.i.am, Ricky Montaner, Lecrae, Joy Taylor, Marko, Oliver Trevena, and many more. Not to celebrate their fame, but to uncover the truth behind it. Each conversation is a meditation on healing, a masterclass in self-mastery, and a reminder that the greatest opponent we will ever face is the one within.

“This show isn’t about success; it’s about the inner work behind it. It’s about what people have had to overcome within themselves to move forward,” says Borrero. “You vs You is where we face our inner critics and begin to rewrite the story.”

Each episode is an unfiltered, introspective conversation that dissects the emotional and psychological hurdles that hold people back, from childhood trauma to the weight of cultural expectation. It’s about navigating the emotional minefields of fear, self-sabotage, impostor syndrome, perfectionism, and the traumas that linger beneath even the most polished personas. The show’s mission is clear: to give listeners the tools, language, and perspective to face their own inner critics and move forward.

Throughout the series, Borrero doesn’t just host, he listens, guides, and learns. The podcast features not only cultural figures and executives but also psychologists, spiritual teachers, and thought leaders who help unpack the emotional patterns that keep people stuck. These conversations go far beyond vulnerability, they offer real tools for transformation. In addition to its core English-language programming, You vs You will release one Spanish-language episode each month, deepening its connection with Latin audiences and broadening the impact of its powerful, personal conversations.

You vs You will be available on the iHeartRadio app and everywhere podcasts are heard today, with video content and short-form clips available weekly via YouTube to encourage conversation and self-reflection across social channels.

In a culture that often celebrates performance over authenticity, You vs You is a call to transformation. It’s not about becoming someone new, it’s about finally becoming who you are.

The My Cultura Podcast Network is distributed by iHeartPodcasts and is also home to more than 55 podcasts including hit series “Chiquis and Chill,” “Princess of South Beach'', “Wrestling with Freddie”, “Sacred Scandal,” “Radio Ambulante,” “Magical Rewind”, “He Said, Ella Dijo with Eric Winter and Roselyn Sanchez” “Enrique Santos Podcast” and many more. See the full list here.

ABOUT YOU VS YOU

In the podcast "You vs You," host Lex Borrero dives into the personal battles and triumphs of entertainment's most accomplished figures. Through candid discussions, the show aims to unveil the human side of these celebrated individuals, stripping away their heroic facades. By sharing their stories of vulnerability and resilience, "You vs You" seeks to motivate listeners to confront their challenges, unlock their potential, and pursue their dream lives with newfound freedom and inspiration.

Join the conversation and follow "You vs You" on:

• YouTube: @youversusyou-podcast 
• Instagram: @youvsyou.podcast 
• Facebook: @youvsyoupodcast 
• Twitter/X: @youvsyoupod 
• TikTok: @youvsyoupodcast

ABOUT NEON16

Founded by industry titans Lex Borrero, Tommy Mottola, and Tainy, NEON16 is a market-leading media powerhouse that redefines the intersection of music, film, and content. Comprised of NTERTAIN Studios, a hub for groundbreaking original content, and AM16, a cutting-edge culture marketing agency, NEON16 represents an innovative ecosystem of boundary-pushing creatives dedicated to reshaping the perception, positioning, and narrative of Latin culture within today’s media landscape. With a visionary approach to storytelling and a relentless commitment to disruption and innovation, NEON16 crafts compelling projects that transcend cultural boundaries, bringing authentic Latino stories to a global audience. By championing diverse voices, building impactful partnerships, and challenging the status quo, NEON16 continues to drive meaningful change while elevating and celebrating Latino talent and creativity worldwide. As a leader in shaping culture, NEON16 stands at the forefront of the entertainment industry, pioneering new pathways to connect with audiences and amplifying the rich, multifaceted experiences of the Latino community.

ABOUT LEX BORRERO

Lex Borrero is a trailblazer in the entertainment industry, celebrated for his innovation, executive leadership, and commitment to Latin culture. Born in Bogotá, Colombia, Borrero broke into the U.S. music industry, selling his first production in Miami. Now a leading Latin music producer, Borrero has collaborated with global artists like J Balvin, Bad Bunny, Justin Bieber, and Maroon 5, achieving over 500 million record sales and multiple Billboard Hot 100 hits. He has earned accolades including Billboard's ‘40 under 40’ (2020) and ‘Latin Power Players’ (2023, 2024). As Co-Founder of NEON16, alongside producer Tainy, Borrero has expanded into music, gaming, TV, film, and live events, with Fast Company naming it the most innovative music company (2021, 2024).

Listen to the premiere episode featuring Cloobeck’s first guest, U.S. Senator Cory Booker, here

LOS ANGELES – June 9, 2025 – iHeartPodcasts, the No. 1 podcast publisher globally according to Podtrac, today announced “Hard Truths with Stephen J. Cloobeck,” a new podcast about what it will really take for Americans to get real, come together, and turn California and the country around. Through raw interviews and unfiltered conversations, Cloobeck will be tackling the challenges facing the Golden State and beyond. Tune in to the premiere episode here featuring U.S. Senator Cory Booker, as he kicks off this powerful new podcast. Episodes will be released every other week.

Stephen J. Cloobeck is a self-made American entrepreneur, philanthropist and political activist with more than 40 years of experience across every aspect of hospitality design, development, finance and operations. He is best known as the founder and former CEO of Diamond Resorts International, a global leader in vacation ownership. 

Cloobeck is committed to the betterment of the state of California, with a clear focus on delivering real results. Known for his willingness to confront tough issues head-on, he takes pride in leading with accountability and courage, going where others won’t. “Hard Truths” is a natural extension of his broader vision and not tied to one campaign. He promises to go beyond politics in an authentic, direct way with warmth and compassion. 

“I’m thrilled to announce this podcast in partnership with iHeartMedia, bringing listeners diverse views and simple solutions with humor and integrity,” said Stephen J. Cloobeck.

"Hard Truths with Stephen J. Cloobeck” is distributed by iHeartPodcasts. Listen on the iHeartRadio app and everywhere podcasts are heard.  

Follow @stephenjcloobeck on Instagram for updates.

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A 2025 Tribeca Festival Official Selection, the Limited Series Details the Rise and Fall of One of the World's First Fat Camps

Listen now HERE

NEW YORK, NY – Wonder Media Network (now Acast Creative Studios) – an award winning women-founded, audio-first creative podcast studio – and iHeartPodcasts, the No.1 podcast publisher globally according to Podtrac, have launched “Camp Shame,” an 8-episode audio series that delves into the story of a notorious fat camp, one family’s greed, and the heavy price of shame. Listen to the first two episodes now, HERE.

Camp Shane – one of America’s longest running weight loss camps for kids – promised extraordinary results: Come in fat and leave skinny. In a society obsessed with being thin, it seemed like the perfect solution.

But there were some dark truths behind Camp Shane’s facade of happy, transformed children. Podcast host, Kelsey Snelling, was a counselor at Camp Shane and quickly knew something wasn’t quite right. Kids were being pushed to their physical and emotional limits, and the family that owned Shane turned a blind eye. They were caught in a decades-long rivalry for power which allowed abuse to run rampant—including everything from theft, to lawsuits, to disinheritance, to gross negligence. 

Fourteen years later, Kelsey is bringing the camp’s story to light. Over the course of the series, she unpacks and investigates these stories of mistreatment, reexamining the culture of fatphobia that enabled a flawed system to continue for so long. 

“My goal is to access and educate listeners who may or may not have an inherent interest in dismantling our shame-fueled culture,” said Snelling. “And, to do so through the absolutely unhinged telling of the rise and fall of America's favorite fat camp.”

“’Camp Shame’ is a powerful example of narrative storytelling that peels back the layers on past cultural norms to boldly reexamine how and why we allowed them to exist in the first place,” said Will Pearson, President of iHeartPodcasts. “Kelsey’s firsthand connection and experiences at Camp Shane add a rare depth to the series, and we’re excited to team up with Wonder Media Network to bring this story to light for listeners. We are also incredibly proud to see it recognized as an Official Selection of the 2025 Tribeca Festival.”

“Camp Shame” is distributed by iHeartPodcasts. The first two episodes are available on the iHeartRadio app and everywhere podcasts are heard, starting today, June 5, 2025. New episodes will release weekly on Thursdays.

Editor's Note: 

Podcast cover art is available for download HERE. 

Show Page: https://www.iheart.com/podcast/1119-camp-shame-272594326/

Please use the below embed code to include the podcast audio player in your article:

Audio Player Embed Code: 

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ABOUT WONDER MEDIA NETWORK

Wonder Media Network is a women-founded, audio-first creative studio based in New York City that works with leading global brands on storytelling in audio and beyond. Founded in 2018 by former award-winning journalist Jenny Kaplan and Shira Atkins, WMN creates original content, works with like-minded organizations and individuals to co-create content, and produces audio, digital, experiential and social campaigns for clients including Nike, Pfizer, GE and Mercedes Benz. WMN was acquired by Acast, the world’s largest independent podcast company, on December 6th, 2024. WMN is now a global creative center of excellence at Acast.

The hit replay podcast with DJ Envy, Jess Hilarious and Charlamagne Tha God breaks down the latest in news and culture 

NEW YORK – June 4, 2025 – iHeartMedia and The Black Effect Podcast Network today celebrate “The Breakfast Club” podcast surpassing one billion downloads, joining a very short list of podcasts to reach this impressive milestone.

“We’re incredibly grateful to everyone who’s tuned in, supported, and helped make this milestone possible,” said DJ Envy. “A billion views is more than just a number — it’s a testament to the culture, the conversations, and the community we’ve built together. Thank you for riding with The Breakfast Club!”

“The Breakfast Club” – The World's Most Dangerous Morning Radio Show – launched in 2010 on iHeartMedia New York’s Power 105.1 and quickly became a must-stop destination for musicians, entertainers, politicians and the most talked about cultural figures of the moment. Since then, it has amassed a dedicated following captivated by the honest opinions and cultural breakdowns from current hosts DJ Envy, Jess Hilarious and Charlamagne Tha God. Esteemed guests who have appeared on the show include former President Barack Obama, former President Joe Biden, former Vice President Kamala Harris, Jay-Z, Cardi B, Kendrick Lamar, Kevin Hart, Snoop Dogg, Future, 50 Cent, Lizzo, Will Smith, Alicia Keys and many more.

“A Billion Plus downloads of The Breakfast Club podcast is proof that radio continues to evolve,” said Charlamagne Tha God. “The Breakfast Club started on the radio, but we grew by meeting our audience wherever they are: not just on podcast, Youtube, and social media but in real life, having real conversations. Whether we're talking hip hop, politics, or mental health, we've never been afraid to embrace the real issues that matter to the Black Community and America as a whole. Gratitude to our listeners!"

In August 2013 “The Breakfast Club” become a nationally syndicated morning radio show syndicated by Premiere Networks on more than 100 stations nationwide, including markets such as Houston, Atlanta, Miami, and Detroit; and also launched as a hit replay show on iHeartPodcasts. The Radio Hall of Famers also host “Weekends with The Breakfast Club,” a three-hour weekly program featuring a countdown of the top 20 hits of the week. 

“Reaching this incredible milestone is the direct result of the unique personal connection Charlamagne, Envy and Jess have with their dedicated listeners, who know they’ll always get the realest of real when they tune in,” said Thea Mitchem, Executive Vice President of Programming for iHeartMedia. “This show is a cultural force that has captivated audiences for nearly 15 years, and it’s only getting bigger and bolder.”

In 2020, “The Breakfast Club” replay podcast served as the flagship show for the launch of The Black Effect Podcast Network co-founded by iHeartMedia and Charlamagne Tha God. The network is the leading platform for Black creators to raise their voices and be heard in the podcast space. It brings together the most influential and trusted voices in Black culture for stimulating conversations around social justice, pop culture, sports, mental health, news, comedy and more. Curated by Charlamagne Tha God himself, The Black Effect has debuted 40+ shows since its launch and features a luminous roster of marquee talent and culture-shifting voices committed to enlightening, educating and entertaining audiences.

“The Breakfast Club” has been honored with accolades including induction into the Radio Hall of Fame and an iHeartPodcast Award for Best Pop Culture Podcast in 2020. Also that year, the show was nominated for an NAACP Image Award for Outstanding News Information Series/ Special. 

“The Breakfast Club” and all shows on The Black Effect Podcast Network are distributed by iHeartPodcasts and available on the iHeartRadio app and everywhere podcasts are heard. 

Hosted by Journalist and Activist Raquel Willis, the series will honor Marsha P. Johnson’s legacy and celebrate the enduring impact of her contributions to the fight for LGBTQ liberation

Listeners will hear from Marsha P. Johnson in her own words through tapes never before released to the public 

Listen to the trailer HERE

NEW YORK – June 3, 2025 – iHeartMedia, the No. 1 podcast publisher globally according to Podtrac, today launched “Afterlives: Marsha P. Johnson,” a documentary podcast series from The Outspoken Podcast Network about trans lives lost and the ways their stories have reshaped the world. The new season, hosted by journalist and activist Raquel Willis, will bring Marsha P. Johnson’s story vibrantly to life through rare archival interviews and intimate conversations with queer elders, friends, and historians. The first episode will be available Tuesday, June 10. Fans can listen to the trailer now, here.

Building on the success of its debut season focused on the life of Layleen Polanco, an Afro-Latina transgender woman who died in a New York jail, “Afterlives” season two will center on powerful stories and crucible moments from the life of cultural icon Marsha P. Johnson. While Johnson is the primary focus of the series, listeners will also hear the microphone turn inward, with host Raquel Willis examining her own evolving relationship with LGBTQ history. Through rich storytelling, unreleased audio and in - depth interviews, the documentary - style podcast will share Johnson’s story in a new, innovative way, while highlighting the past, present and future of the fight for equality and liberation.  

“In a time of increasing political attacks on the transgender community, it is important for us to set the record straight on our historical titans like Marsha P. Johnson,” Willis said. “This new season of Afterlives will give us a chance to learn more about the complex human life behind the legend of her contributions.”

Marsha P. Johnson remains an enduring cultural icon, with her imagery showcased on t-shirts and parks named in her honor. Legend has it that Marsha threw the first brick at the Stonewall riots in New York in 1969, igniting the modern struggle for queer rights. Immortalized by Andy Warhol and beloved as “The Saint of Christopher Street,” Marsha’s journey was marked by resilience as she navigated homelessness, sex work and the violence of her time, all while embracing joy and defiance. More than three decades after her unsolved death in the Hudson River, Marsha’s voice still resonates louder than ever. As Trans rights face renewed threats in our current political climate, “Afterlives: Marsha P. Johnson” will celebrate Marsha’s story and reflect on her enduring legacy as a trans leader and model for courage and resistance. 

The new season will feature an impressive lineup of guests including prominent LGBTQ advocates Miss Major and Randy Wicker, Marsha’s former roommate who organized America’s first gay rights demonstration. The show will also feature commentary from contemporary leaders such as artist and author Tourmaline, Marsha’s biographer; and Ceyenne Doroshow, Founder of Gays and Lesbians Living in a Transgender Society, or G.L.I.T.S, a nonprofit organization based in New York. Each episode will feature audio from a collection of archive tapes featuring Marsha, her friends and family that have never been made available to the public. The first episode “The Saint of Christopher Street,” Host Raquel Willis will explore her own relationship with LGBTQ history and figures like Marsha, while friends of Marsha along with historians shed light on her story. 

The first episode of “Afterlives: Marsha P. Johnson” will be available on the iHeartRadio app and all major podcast platforms beginning Tuesday, June 10, 2025. 

“Afterlives: Marsha P. Johnson” is a part of iHeartMedia’s Outspoken Podcast Network and distributed by iHeartPodcasts. The network aims to amplify, elevate and reflect the diversity, richness and humanity of the voices throughout the LGBTQ community. See the current Outspoken Podcast Network lineup of shows here. 

Editor's Note: 

Podcast cover art is available for download HERE. Please use the below embed code to include the podcast audio player in your article. 

ABOUT RAQUEL WILLIS

Raquel Willis is an award-winning activist, author and media strategist dedicated to Black transgender liberation. She has held groundbreaking posts, including director of communications for Ms. Foundation for Women, executive editor of Out magazine, and national organizer for Transgender Law Center. Her debut memoir “The Risk It Takes to Bloom: On Life and Liberation” achieved a number of accolades including the 2024 American Book Award for best LGBTQ nonfiction. Raquel is a thought leader on gender, race, and intersectionality. 

ABOUT SCHOOL OF HUMANS

School of Humans is a multi-platform production company producing series for television (Dirty Jobs, Six Degrees with Mike Rowe, Stuff You Should Know). The company launched its audio division with the hit true crime podcast HELL AND GONE. The perennial top ten podcast is now a weekly show, with over 16 million downloads to date. School of Humans Audio boasts a slate of successful titles distributed under a multi-year deal with iHeartMedia. Among them, Peabody-nominated UNREFORMED: The Story of the Alabama Industrial School for Negro Children (winner of an Ambie, IWPA, and two SIGNAL People’s Choice Awards & #1 History podcast on Apple and Spotify); TOM SLICK: MYSTERY HUNTER (Ambie-nominated and #1 Fiction podcast on Apple); ASTRAY (debuted at #15 on national podcast charts); SANCTUM UNMASKED (IWPA winner), RACKET (A Vulture “Best New True Crime Podcasts” pick) and SISTERS OF THE UNDERGROUND, starring Dania Ramirez (X-Men, Sweet Tooth) and Judy Reyes (Succession, Scrubs), which was produced in conjunction with My Cultura and Eva Longoria.

The two-day main stage event will feature performances by Bryan Adams, Ed Sheeran, Feid, GloRilla, Jelly Roll, John Fogerty, Justice, Lil Wayne, LL COOL J, Mariah Carey, Maroon 5, Sammy Hagar, Tate McRae, The Offspring, Tim McGraw and more; hosted by Ryan Seacrest on September 19 and 20 at T-Mobile Arena in Las Vegas

Hulu to serve as the Official Streaming Destination of the Festival

Tickets available to general public on AXS.com beginning June 13

NEW YORK -June 3, 2025- iHeartMedia today announced the lineup for the 2025 iHeartRadio Music Festival presented by Capital One, the annual concert event takes place on Friday, Sept. 19 and Saturday, Sept. 20 at T-Mobile Arena in Las Vegas. This year, the epic two-day lineup for the iHeartRadio Music Festival presented by Capital One will feature performances by Bryan Adams, Ed Sheeran, Feid, GloRilla, Jelly Roll, John Fogerty, Justice, Lil Wayne, LL COOL J, Mariah Carey, Maroon 5, Sammy Hagar, Tate McRae, The Offspring and Tim McGraw with more to be announced. Hosted by Ryan Seacrest, the iHeartRadio Music Festival will once again include one-of-a-kind collaborations and surprise performances.

“What makes the iHeartRadio Music Festival one of a kind is that we bring together the biggest artists from all genres of music for the entire weekend,” said Tom Poleman, Chief Programming Officer and John Sykes, President of Entertainment Enterprises of iHeartMedia. “Fans can also watch live at home on Hulu, our official streaming destination.”

Each night, the 2025 iHeartRadio Music Festival presented by Capital One will broadcast live for fans via iHeartMedia radio stations throughout the country across more than 150 markets. Hulu will be the Official Streaming Destination of the festival, with performances livestreamed each night exclusively to all Hulu subscribers. Additional information about the livestream will be posted across Hulu’s platform and social media channels.

Eligible Capital One cardholders will have priority access to presale tickets for the iHeartRadio Music Festival beginning Wednesday, June 11 at 10 a.m. PT/1 p.m. ET through Friday, June 13 at 10 a.m. PT/1 p.m. ET or while presale tickets last. Cardholders will also be able to add a Capital One Access Pass to their purchase to enjoy an exclusive pre-show party with LL COOL J on Friday or Jelly Roll on Saturday inclusive of food, drinks & a private performance. Pre-sale info and tickets will be available at iHeartRadio.com/CapitalOne.

Tickets go on sale to the general public on AXS.com beginning Friday, June 13 at 2 p.m. ET/ 11 a.m. PT.

In addition, throughout a summer-long on-air and online promotion, iHeartMedia station listeners across the country will have chances to win exclusive trips to Las Vegas where they will join thousands of other dedicated music fans to experience the 2025 iHeartRadio Music Festival.

Proud Partners of this year’s event include Presenting Partner Capital One, Arm & Hammer Power Sheets, Audible, belVita, Hyundai, M&M’S®, and more to be announced.

The iHeartRadio Music Festival will be executive produced by John Sykes, Tom Poleman and Bart Peters from iHeartMedia and Diversified Production Services (DPS). iHeartMedia will also executive produce the live stream and VOD special on Hulu.

For more details about the iHeartRadio Music Festival visit iHeartRadio.com/festival.

Artists and/or event are subject to change or cancellation without notice.

About Capital One

At Capital One we’re on a mission for our customers – bringing them best-in-class products, rewards, service, and experiences. Capital One is a diversified bank that offers products and services to individuals, small businesses and commercial clients. We use technology, innovation, and interaction to provide consumers with products and services to meet their needs. Through Capital One Entertainment and Capital One Dining we provide our rewards cardholders with access to unforgettable experiences in the areas they’re passionate about, including dining, music, sports and the arts. Learn more at capitalone.com/entertainment and capitalone.com/dining.

About Hulu

Hulu is a leading premium streaming service that offers an expansive slate of live and on-demand entertainment through a wide array of subscription options that give consumers ultimate control over their viewing experience. As part of the Disney Entertainment segment, Hulu is the only on-demand offering that provides access to shows from every major U.S. broadcast network, libraries of hit TV series and films – including licensed content streaming exclusively on Hulu – and award-winning Originals. Hulu is available as a standalone streaming service or as part of bundle offerings with different combinations of Disney+ and ESPN+ and can be further personalized through a variety of premium and Live TV add-on subscriptions. With Hulu + Live TV, subscribers receive a unique combination of 95+ live news, entertainment and sports TV channels and can access Hulu’s on-demand library, Disney+, and ESPN+ all in one plan. Visit hulu.com to subscribe or learn more about the service.

About T-Mobile Arena 

T-Mobile Arena, the 20,000-seat venue located on the Las Vegas Strip between Park MGM and New York-New York, opened April 6, 2016. The arena hosts more than 100 events annually including major headline entertainment, awards shows, UFC, boxing, basketball and other sporting events, family shows and special events. T-Mobile Arena also is the home of the Vegas Golden Knights, a National Hockey League expansion team and the city’s first professional sports team, as well as UFC’s exclusive Las Vegas arena destination. The venue, named the No. 1 venue on Billboard Magazine’s 2018 Arena Power List as well as the “Best New Major Concert Venue” by Pollstar Magazine in 2016, features 50 luxury suites, more than two dozen private loge boxes, complete broadcast facilities, and other specially designed exclusive hospitality offerings and fan amenities destined to create a guest experience second to none. Toshiba Plaza, an adjacent two-acre outdoor entertainment space, features performance stages, a variety of video screens and other interactive content and display areas. Designed and built to prioritize environmental sustainability, T-Mobile Arena was awarded Leadership in Energy and Environmental Design® (LEED) Gold certification by the U.S. Green Building Council in 2016. T-Mobile Arena is a privately funded joint venture between AEG and MGM Resorts International (NYSE: MGM). For more information, visit T-MobileArena.com or follow on Facebook, Twitter and Instagram.

iHeartRadio To Become the Exclusive Audio Home of BIG3 Season Eight Games

LOS ANGELES – June 2, 2025 — Today the BIG3 announced a partnership with iHeartMedia, the #1 audio company in the U.S., that will bring BIG3 games and content to new audiences through iHeartMedia’s expansive multiplatform network; and names iHeartRadio - the all-in-one digital music, podcasting and live streaming radio service - the audio home of BIG3 games. The league’s eighth season tips off on Saturday, June 14, 2025 in Chicago, IL at Allstate Arena at 4pm ET live on CBS with play-by-play on iHeartRadio, followed by two hours of live games on VICE TV. Tickets for all BIG3 season eight games are available now at big3.com/tickets.

“iHeart has the incredible capacity to reach hundreds of millions of potential BIG3 fans – their audience network is unparalleled. No other company can do what they do,” said BIG3 CEO Ice Cube. “Not only do they have a content lineup that blends the hottest music and entertainment with first-class sports analysis and commentary, but they have the unique capability of meeting people where they are, whether that be on podcasts, streaming, or through broadcast radio across every possible genre and taste. Our goal is to not only set the stage for the best 3-on-3 basketball in the world, but also to make the game more accessible to all, and iHeart’s ability to amplify the BIG3 brand is extraordinary. This partnership is the culmination of a years-long valued relationship and I could not be more pleased to be taking things to the next level this summer through this substantial deal.”

In addition to BIG3 games streamed live on iHeartRadio, the deal includes a cross-marketing collaboration of both brands throughout the BIG3 season with promotion nationally across iHeartMedia’s multiple platforms including broadcast radio, podcast digital, social and live events, with a heavy focus in “game” markets including Los Angeles, Miami, Chicago, Dallas and others. iHeartMedia will receive the official national jersey patch on all eight of the league’s new city-based teams, premium sponsorship elements such as high-visibility logo placement on the court and in-arena, featured radio and podcast appearances by BIG3 personalities, VIP hospitality experiences, exclusive contesting, giveaways, and other elements.

“We are very excited about our new partnership with BIG3 and having the opportunity to provide play-by-play coverage and promotional support to build further brand awareness, introducing the game to millions of more fans,” said Conal Byrne, CEO of the iHeart Digital Audio Group for iHeartMedia.  “We look forward to bringing the passion and excitement of BIG3 to our listeners on a local and national level week after week."

“iHeart recognizes that the BIG3 audience is expansive and valuable; everyone who experiences a live game – in person, on TV, and now via audio – becomes a fan for life. Beyond their broadcast radio network, we are particularly excited about the dedicated podcast and streaming exposure iHeart can provide us, and know this partnership will be instrumental in cultivating the future fandom of the league,” said BIG3 President Jeff Kwatinetz.

“BIG3 represents the kind of innovation, energy, and cultural relevance that we believe will resonate with iHeart audiences coast to coast,” said Mike Biondo, President of Business Development and Strategic Partnerships at iHeartMedia. “We’re thrilled to bring the excitement of 3-on-3 basketball to millions of fans through our audio platforms — not only live play-by-play, but also in the form of storytelling, analysis, and community engagement that only iHeart can deliver.”

This announcement follows the 2025 BIG3 Draft in Las Vegas, where the eight all-new city-based BIG3 franchises finalized their five-man rosters. The players drafted earlier this month round out the most physical and competitive BIG3 talent class ever, including First Ballot Hall-of-Famer Dwight Howard, 4X NBA All-Star Kemba Walker, Born Ready Lance Stephenson, NBA Sixth Man of the Year Montrezl Harrell, and 2010 fourth overall pick Wes Johnson. The full 2025 BIG3 schedule is available at BIG3.com and @thebig3 on X and Instagram.

ABOUT BIG3:

On January 11, 2017, the BIG3 was born. The first-ever professional FIREBALL3 league is the brainchild of producer, actor, and music legend Ice Cube and entertainment executive Jeff Kwatinetz, who shared a vision of a player-centric league focused on entertainment and innovation. The BIG3 is a league with no garbage minutes, where trash talk is allowed, defense is emphasized, fast-paced action, and where every point –whether it's a 4-point or 3-point shot – counts. Any given BIG3 team has hall of famers, icons and trailblazers, and the next best 3-on-3 player.

The league has led the sports industry in diversity and opportunity, becoming the first professional sports league to implement a mental health policy, favor CBD as a pain management alternative to opioids, enlist female coaches of men, and appoint a black Commissioner in Hall of Famer Clyde Drexler, who is also professional sports first former player serving as Commissioner.  The inaugural CEO was the legendary, incomparable Raider executive Amy Trask. This January 2024, BIG3 co-founder Ice Cube was honored at the Naismith Basketball Hall of Fame in Springfield, where he received the inaugural Ice Cube Impact Award, acknowledging individuals making substantial contributions to their community, the first non-player to be recognized. Founders Ice Cube and Jeffrey Kwatinetz are missioned to better society as BIG3 pursues business success while also helping to break down stereotypes, promote diversity in sports, create opportunities for black, brown, and female athletes beyond the court, and support the black, youth and basketball communities overall.