iHeartMedia

iHeartMedia Takes the Power of The iHeartRadio Music Festival to Latin Music Fans Nationwide With First-Of-Its-Kind Mega Concert Event -- the “iHeartRadio Fiesta Latina”
 
Ricky Martin, Roberto Tapia, Alejandra Guzmán, Prince Royce, La Original Banda El Limón with Special Guest Appearance by Voz A Voz, Daddy Yankee, Jesse & Joy and More to Perform Live at the Forum in Los Angeles
 
The Inaugural Festival will be Co-produced By iHeartMedia and Live Nation
 
New York, N.Y. – Oct. 2, 2014 – iHeartMedia, the leading media company in America with a greater reach in the U.S. than any other radio or television outlet, announced today that it’s taking the power of its hugely successful iHeartRadio Music Festival to Latin music fans with its first-ever iHeartRadio Fiesta Latina. Latin music's biggest names will perform live at the Forum in Los Angeles, Calif. on Saturday, November 22.
 
The inaugural iHeartRadio Fiesta Latina will celebrate the best in Latin music with a tremendous group of artists including Ricky Martin, Roberto Tapia, Alejandra Guzmán, Prince Royce, La Original Banda El Limón with a special guest appearance by Voz A Voz, Daddy Yankee, Jesse & Joy with more to be announced soon.  The star-studded event will be co-produced by iHeartMedia and Live Nation.
 
“Latin music has shown incredible growth on iHeartRadio -- so we decided to use the great format and cultural firepower of the iHeartRadio Music Festival to create a festival that celebrates these great artists and their music,” said John Sykes, President of Entertainment Enterprises for iHeartMedia. “Bringing this caliber of Latin artists together for a night of incredible performances will be an experience you can’t see anywhere else.”
 
The iHeartRadio Fiesta Latina is the newest of iHeartMedia’s incredibly successful major concert events, following in the footsteps of the iHeartRadio Music Festival, the biggest live concert event in radio history which features more than 20 A-list artists across every music genre on one stage, the iHeartRadio Ultimate Pool Party, the iHeartRadio Jingle Ball Concert Tour and the iHeartRadio Country Festival, which features today’s hottest country acts.
 
"This is a historic lineup and a historic event for our company, with an iconic group of Latin artists appearing on the same stage in one night,” said Tom Poleman, iHeartMedia’s President of National Programming Platforms. "iHeartMedia’s Spanish and English radio stations reach 93 percent of the Hispanic population in the U.S. -- more than any other media company — and our listeners have been asking for a show like this for a while. We couldn’t be more excited to deliver this incredible lineup — it’s going to be a one-of-a-kind event that fans of Latin music can’t experience anywhere else, in person, on-air or online.”
 
Beginning Oct. 2, iHeartMedia will launch a four-week nationwide promotion to give thousands of Latin music fans across the country the opportunity to win a trip to Los Angeles, Calif. for the first-ever iHeartRadio Fiesta Latina.  The promotion will run on all iHeartMedia Spanish-language stations as well as on iHeartRadio in key markets across the country.
 
Tickets go on sale to the general public on Oct. 11 at 10 a.m. PT.  For more information visit iheartradio.com/fiesta.  Proud partners of the iHeartRadio Fiesta Latina include Ford Motor Company, Pepsi and State Farm®, with more to be announced soon.
 
Fans who cannot attend the festival will be able to listen live on iHeartMedia’s Spanish-Pop, Tropical, regional Mexican and Spanish Adult Hits radio stations across the country or on iHeartRadio.com.  Streaming details will be announced soon.

New Brain Research Demonstrates High Effectiveness Of Radio Advertising

Radio Delivers Strongest Metrics Most Correlated To Consumer Choice and Advertising Effectiveness In Parallel Comparison to TV

Results for Eight Specific Campaigns Across Spectrum of Advertising Categories Now Available

New York, NY – September 30, 2014 – iHeartMedia, a leading global media and entertainment company with the largest reach of any radio or television outlet in America, today announced remarkable results from a study conducted in partnership with leading neuromarketing firm Neuro-Insight. Neuro-Insight uses its patented brain imaging technology, Steady-State Topography (SST), to measure how the brain responds to communications, including a broad spectrum of content and advertising. Here, Neuro-Insight’s research clearly showed radio outperforming television – and radio advertisements in particular outperformed television advertisements for the same brands—showing much higher performance in Neuro-Insight’s Memory Encoding metric, an indicator repeatedly and strongly associated with consumer choice and purchase behavior.

Neuro-Insight tested eight advertising campaigns with parallel radio and television versions across the automotive, financial services, insurance, consumer packaged goods, quick-service restaurants, entertainment, retail and telco categories. In seven of the eight test cases, radio ads returned much higher results than TV in Memory Encoding at key branding moments.  For advertisers, Memory Encoding at branding is the key to a successful ad campaign – and unless Memory Encoding is high at this critical point, the ad will not function successfully. This has been peer-reviewed and published in various other research studies.

Radio was also more effective than TV in converting content engagement into Memory Encoding during advertising breaks – indicating better content-ad interaction and stronger impact on consumer choice and behavior for radio ads as compared to the tested television ads.

“These findings from Neuro-Insight represent significant scientific evidence that radio’s ability to engage consumers -- and influence them to purchase – can far outperform other media,” said Dr. Radha Subramanyam, Executive Vice President of Insights for iHeartMedia.  “If advertisers want their messages to truly register with consumers – and drive their purchasing behavior -- they need to make radio a significant part of their media budgets.”

Neuro-Insight’s Memory Encoding metric is both scientifically and commercially validated to correlate with advertising effectiveness, consumer choice, and in-market behavior.  In this study, the higher Memory Encoding figures seen for radio indicate that radio advertising in its current form is both well-designed and more likely to impact consumer and market outcomes than TV advertising.
 
"The data in this study clearly show that iHeartMedia's radio offerings excellently harness the unique power of their medium,” said Pranav Yadav, CEO of Neuro-Insight US Inc.  “It also shows that radio should always remain a part of your marketing mix.”

iHeartRadio Music Festival Generates More Buzz Than Ever Before With More Than Five Billion Social Media Impressions
 
For Second Consecutive Year, More Social Media Impressions Generated by iHeartRadio Music Festival Than the Big Game Halftime Show and This Year on Par With the Academy Awards

Twitter dominant platform for social sharing, representing two-thirds of overall activity
 
New York – Sept. 25, 2014 – iHeartMedia today shared the latest social media engagement data resulting from its iHeartRadio Music Festival, which took place in Las Vegas on September 19 and 20. This year the festival generated more than five billion social media impressions, more than double from last year, putting the festival ahead of the year’s major events such as the high profile Big Game Halftime Show, in terms of related social media activity, and on a par with the Academy Awards.
 
Twitter emerged as the dominant platform of choice for fans at this years’ event, representing two-thirds of the overall social media activity and resulting in #iHeartRadio trending worldwide on both days of the event. After Twitter, Facebook, Instagram and Tumblr were the next most popular platforms. Within the content of the posts, Taylor Swift was the most discussed, followed by One Direction, Five Seconds of Summer, Ariana Grande and Nicki Minaj.
 
Other noteworthy statistics include:
80 percent of posts came from Millennials, the 18-34 year old demographic
A total of 37 topics related to the event trended across local, U.S. and Worldwide on Twitter over the course of the two days, including #iHeartRadioMusicFestival, #OneDirectionAtiHeartRadioFestival and #NickiAtiHeartRadio
This year’s iHeartRadio Music Festival featured some of the biggest names in music including Taylor Swift, Coldplay, Paramore, Usher, Nicki Minaj, Lorde, One Direction, Ed Sheeran, Steve Aoki, Calvin Harris, Iggy Azalea and more. This was the fourth iHeartRadio Music Festival, which attracts a global audience and brings to life the music of the iHeartRadio app.
 
iHeartRadio reached its first 20 million registered users faster than any digital service in Internet history, and reached the 50 million registered user milestone faster than any digital music service and even faster than Facebook, Twitter and Pinterest.  The leading digital service delivers everything listeners want in an all-in-one platform: Instant access to more than 1,500 radio stations from across the country, user-created Custom Stations inspired by a favorite artist or song, thousands of curated digital stations and the new iHeartRadio Shows & Personalities feature giving users access to the best on-demand news, talk and entertainment content available today.

Fourth Annual iHeartRadio Music Festival is One for the History Books – Historic Weekend Of Music's Biggest Stars Included Special Surprise Performances By Alicia Keys, Chris Brown, will.i.am, Jason Derulo, Lil Jon And More

The 2014 iHeartRadio Music Festival Will Air as an Exclusive Two-Night Television Special on The CW -- September 29 and 30 from 8:00-10:00 P.M.

New York, NY — September 22, 2014 — The fourth annual iHeartRadio Music Festival hosted by Ryan Seacrest at the MGM Grand Las Vegas wrapped up Saturday night after two days of incredible performances by today’s most popular musicians and a number of one-of-a-kind collaborations.

The multi-genre lineup included nearly 40 headliners who entertained concertgoers both on the main stage at the MGM Grand in Las Vegas on the evenings of September 19 and 20 and at the iHeartRadio Music Festival Village on Saturday afternoon.  Performers included Taylor Swift, Coldplay, Usher, Ariana Grande, Nicki Minaj, Mötley Crüe, Zac Brown Band, One Direction, Ed Sheeran, Paramore, Iggy Azalea, Train, Eric Church, Lorde, Calvin Harris, Bastille, Steve Aoki, 50 Cent, Weezer and more.

The iHeartRadio Music Festival, which debuted four years ago in celebration of the successful iHeartRadio all-in-one digital service, has quickly become one of the most talked about music events of the year.  In fact, a recent study sponsored by Eventbrite and Mashwork named the iHeartRadio Music Festival among the top two most buzzed-about music festivals in America.  The Festival is a live representation of the diverse music catalog that fans find and enjoy through the iHeartRadio app, which is ranked the No. 1 digital audio service with over 345 million downloads; the app reached its first 20 million registered users faster than any digital service in Internet history.

More than 20,000 music fans experienced the amazing two-day event LIVE, including thousands of broadcast radio listeners from across the country who won all-expense-paid dream trips to Las Vegas as part of iHeartMedia’s summer-long on-air and online promotion.

The millions of fans not in Las Vegas to experience the Festival in person were able to listen and watch the iHeartRadio Music Festival live across iHeartMedia’s more than 850 radio stations in over 150 markets and via the Yahoo Live (http://yahoo.com/iheart) stream.  In addition, the Festival will also return to The CW Network as an exclusive two-night television special on September 29 and 30 from 8:00-10:00 p.m.

The iHeartRadio Music Festival was a dominant social media topic throughout the weekend, and #iHeartRadio continues to trend worldwide with tweets and retweets from fans as well as artists and Festival presenters.

Highlights of the 2014 iHeartRadio Music Festival and Village

Once again, the iHeartRadio Music Festival featured a host of thrilling collaborations and special guest appearances including Steve Aoki and Will.i.am; Ariana Grande and Childish Gambino; Usher and Chris Brown; 50 Cent and G-Unit; Ed Sheeran and Macklemore; and Calvin Harris and John Newman, who closed the 2014 Festival.  Additionally, Jason Derulo, Alicia Keys and Lil John were surprise guest performers.
The Festival drew a large number of celebrity presenters and attendees including iHeartMedia on-air personalities Elvis Duran, Bobby Bones and DJ Prostyle, Pete Wentz, Nick Jonas, Fergie, Chris Pratt, Sophia Bush, Laverne Cox, Nick Cannon, Hilary Duff and more.
Taylor Swift was honored by the Recording Association of America and iHeartRadio to commemorate Big Machine Record’s “Shake It Off,” which was the fastest certified platinum song in 2014 and the first artist to debut No. 1 on the iHeartRadio chart.
The iHeartRadio Music Festival Village returned to The Lot across from Luxor Hotel & Casino on Saturday afternoon with live performance by Iggy Azalea, Neon Trees, Kacey Musgraves, Childish Gambino, Magic!, The Pretty Reckless, Nico & Vinz, Lil Jon and a surprise collaboration between Fences and Macklemore.  The afternoon event also featured fan zones and interactive experiences by iHeartRadio's brand partners.
Proud partners of this year’s events include: Ideal Image®, Jim Beam® Bourbon, LINE (Festival only), Macy’s, MasterCard®, MATADOR™ Beef Jerky, MGM Resorts International, Pennzoil Platinum® with PurePlus™ Technology, Pepsi Made with Real Sugar, State Farm®, Taco Bell®, The CW Network and wet n wild®.  Village only: Elizabeth Arden and Keek.

In the past four years the Festival has helped raise $1.3 million for a number of national charities, including the American Association of Cancer Research, Alliance for Lupus Research, Muscular Dystrophy Association, Ryan Seacrest Foundation, CureDuchenne, Autism Speaks and many more.  Additionally, the Festival plays host to a number of critically ill children and their families through its partnership with Make-a-Wish Foundation and other similar organizations.

The iHeartRadio Music Festival is co-produced by John Sykes, President of Entertainment Enterprises for iHeartMedia, and Tom Poleman, President of National Programming Platforms for iHeartMedia.  For more details about the iHeartRadio Music Festival visit iHeartRadio.com/festival.

Just Announced – 50 Cent And Weezer To Perform At The iHeartRadio Music Festival

WHAT:    
Clear Channel Media and Entertainment today announced 50 Cent and Weezer as two new additions to the iHeartRadio Music Festival 2014 line up. The two-day music event hosted by Ryan Seacrest at MGM Grand Las Vegas features an extraordinary line-up of artists across all genres including previously announced Taylor Swift, Coldplay, Usher, Ariana Grande, Nicki Minaj, Mötley Crüe, Zac Brown Band, One Direction, Ed Sheeran, Paramore, Iggy Azalea, Train, Eric Church, Lorde, Calvin Harris, Bastille, Steve Aoki, this year's Macy's iHeartRadio Rising Star winner, Before You Exit, and other special surprise guests.

Rap music phenomenon and multi-tiered business mogul, Curtis "50 Cent" Jackson, has been rewriting hip-hop history since 2003 when his debut album Get Rich or Die Tryin' sold more copies in its first week of sales than any other major label debut.  To date, 50 Cent has sold more than 22 million albums worldwide and has received numerous awards throughout his career.  50 Cent's fifth studio album, Animal Ambition, was released June 3 of this year and his highly anticipated sixth studio album, Street King Immortal is set to release this fall.

During their Festival performance, Weezer will give fans a sneak peak into their ninth studio album Everything Will Be Alright In The End set to be released September 30. The new album is anticipated to be one of the finest in Weezer's vast and varied catalogue, and reunites the band with the producer (Ric Ocasek) who helped them to create some of their most iconic albums – their 1994 "Blue Album" and 2001 "Green Album."

This year’s Festival welcomes back the iHeartRadio Music Festival Village on Saturday afternoon. The Festival Village will also feature live performances by popular and up-and-coming artists, including Iggy Azalea, 5 Seconds of Summer, Neon Trees, Kacey Musgraves, Childish Gambino, Magic!, The Pretty Reckless, Nico & Vinz, Lil Jon, Fences and more.

WHEN:
iHeartRadio Music Festival takes place Sept. 19 and 20, 2014.  50 Cent and Weezer will perform on Saturday evening, Sept. 20.

The Festival Village will take place at The Lot across from Luxor Hotel during the day on Saturday, Sept. 20.

WHERE:
MGM Grand Garden Arena in Las Vegas, Nevada

NBC Joins Forces With iHeartRadio For Digital Premiere Of New Romantic Comedy 'A to Z'
 
Pilot Available Starting Thursday, Aug. 14, on iHeartRadio.com and Its Mobile App, NBC.com, NBC App, Xfinity, NBC Owned and Affiliate Station Websites and Via Cable, Satellite and Telco Providers On Demand and Online Services
 
UNIVERSAL CITY, Calif. - Aug. 14, 2014 - NBC will offer a digital-only premiere of its new Thursday night comedy "A to Z" on Thursday, Aug. 14, seven weeks before its linear launch in October.
 
In a first of its kind, NBC is partnering with Clear Channel Media and Entertainment, which reaches 245 million listeners each month, to premiere the pilot across Clear Channel's vast network of digital properties. The first-of-its-kind campaign will include strong local and national integration airing the "A to Z" pilot digitally on iHeartRadio - everywhere it is available, providing promotional support on air across contemporary hits radio stations and their websites, mobile sites and social networks throughout the country, as well as featuring on-air discussions with Clear Channel's nationally syndicated top on-air personality Ryan Seacrest to drive awareness for the digital screening availability.
 
In addition to Clear Channel's digital properties and apps, the "A to Z" pilot will also be available on the NBC app, NBC.com, Hulu, Xfinity, the NBC owned and affiliate station websites and cable, satellite and telco providers On Demand and online services.
 
"NBC is very excited to partner with Clear Channel on this first-ever digital opportunity that will give viewers and audiences a chance to fall in love early with 'A to Z,'" said Len Fogge, President, Marketing and Digital, NBC Entertainment. "Viewers today love to customize their viewing experience - deciding not only what to watch, but when and how - and we couldn't imagine a more fitting project than 'A to Z' to debut in this innovative way."    
 
"A to Z" is perfect for the millennial audience, who often watches content first online before traditional linear viewing. The music supervisor for the series, Alexandra Patsavas, is a three-time Grammy Award nominee who was responsible for the music on dozens of films and television shows including the "Twilight" series, "The Hunger Games: Mockingjay," "Grey's Anatomy" and "Gossip Girl."
 
Set to debut digitally Aug. 14 (exactly halfway on the calendar until Valentine's Day) and 90 seconds longer than the version that will air on the network, the heartfelt "A to Z" pilot will debut on NBC Thursday, Oct. 2 at 9:30 p.m. ET/PT. Fans can connect on social with the official hashtag for the digital premiere #iHeartAtoZ. 
 
"A to Z" tells the story of Andrew (Ben Feldman, "Mad Men," "The Mindy Project") and Zelda (Cristin Milioti, "The Wolf of Wall Street," "How I Met Your Mother") - a pair that almost wasn't - and all that happened from the day they met.
 
Ben Queen ("Drive"), Rashida Jones ("Parks and Recreation"), Will McCormack ("Celeste & Jesse Forever"), Bill Callahan ("Psych") and Michael Patrick Jann ("Reno 911!") serve as executive producers. Queen wrote the pilot, which was directed by Jann. "A to Z" is a production of Warner Bros. Television and Le Train Train Productions.
 
Watch the digital premiere now at http://www.nbc.com/a-to-z or http://www.iheartradio.com/atoz.
 
Please visit the official show site at: http://www.nbc.com/a-to-z
 
For the latest 'A to Z' news, videos, and photos, please like us on Facebook and follow us on Twitter.
 
https://www.facebook.com/nbcAtoZ
 
https://twitter.com/NBC_AtoZ #AtoZ
 
About NBC Entertainment
NBC Entertainment develops and schedules programming for the network's primetime, late-night, and daytime schedules. NBC's quality programs and balanced lineup have earned the network critical acclaim, numerous awards and ratings success. The network finished the 2013-14 season as No. 1 in the 18-49 demo for the first time in 10 years. NBC has earned more Emmy Awards than any network in television history. NBC's roster of popular scripted comedies includes the critically acclaimed "Parks and Recreation" and "About a Boy," as well as new comedies "A to Z," "Bad Judge" and "Marry Me." NBC's drama slate is highlighted by "The Blacklist," veteran series "Law & Order: Special Victims Unit," fan favorites "Parenthood," "Grimm," "Chicago Fire" and "Chicago P.D.," as well as its new fall series "Constantine," "The Mysteries of Laura" and "State of Affairs."

Clear Channel Political Advertising Targeting Tool, AuDiO, Now Incorporates Nielsen Data
 
Partnership Marks First Time in Audio History that Nielsen’s Industry Standard Metrics Will Be Augmented By Voter Data
Integrated Tool Available to Political Advertisers Ahead of 2014 Elections
 
NEW YORK, NY – August 14, 2014 – Clear Channel Media and Entertainment (CCM+E) announced today that the Audience Delivery Optimizer (AuDiO), its groundbreaking, proprietary radio targeting tool for political advertisers, now incorporates Nielsen’s radio audience measurement data to further enhance its ability to identify key voter segments.
 
This marks the first time that Nielsen’s Portable People Meter (PPM) currency data, the industry standard, has been combined with specific public voter information – creating a powerful new tool for political advertisers.
 
Launched in June 2014, AuDiO is a first-of-its-kind radio optimization tool that enables political campaigns to precisely identify the 10 voter segments that are most crucial in key election districts.
 
AuDiO matches key information for approximately 245 million Americans who listen to Clear Channel’s 840 U.S. terrestrial radio stations to leading political databases to make actionable predictions about which desired voter segments are listening to which stations at which times.
 
With the integration of Nielsen’s industry-standard audience measurement data into AuDiO, political advertisers now have access to even more robust identification capabilities for their radio buys.
 
Nielsen Audio’s PPM panel measures the radio listening habits of more than 75,000 respondents across 48 different markets. Nielsen uses an independent third party to conduct a blind, direct match of the panelist’s listening data to Clear Channel-selected voter data sources including voter registration. The result is a combination of the highest quality listening data directly linked to anonymized and aggregated key voter characteristics and political views. Now part of AuDIO, Clear Channel’s political advertising tool, the matched data enables Clear Channel to recommend radio stations that deliver specific voter segments based on advertising objectives with pinpoint accuracy.
 
Using the 10 most common political segments, AuDiO can determine how many voters radio reaches in any political district around the country. It can then identify the media preferences of any segment, giving advertisers key information about which media are best to reach which voters.
 
AuDiO works at all levels of national, statewide and local elections, and will be available for the upcoming 2014 election cycle.
 
“Matching Nielsen’s data on what people listen to with voter characteristics in a privacy-protected way, provides new and valuable insights about radio’s ability to reach key voter segments and influence their decisions,” said Carol Edwards, Senior Vice President, Media Analytics at Nielsen.
 
“Political advertisers increasingly demand insights and accuracy at the most granular level, understandably, since a small segment of voters can determine the outcome of an election,” said Nathan Daschle, Clear Channel’s Executive Vice President for Political Strategy.
 
Said Radha Subramanyam, Executive Vice President of Sales and Marketing Research at Clear Channel Media and Entertainment, “Nielsen’s metrics have long served as the industry currency for ad buyers and sellers, so the addition of their data solidifies AuDiO’s – and radio’s – unmatched value to advertisers.”

About Nielsen
 
Nielsen (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence and mobile measurement. Nielsen has a presence in approximately 100 countries, with headquarters in New York, USA, and Diemen, the Netherlands. For more information, visit www.nielsen.com.

Honda Stage Live Music Series Lights up iHeartRadio Theater in Los Angeles Led by Performances from
Lucy Hale, Christina Perri and Ariana Grande

Honda and Clear Channel team up to launch intimate live music series featuring today’s hottest artists, distributed to fans via iHeartRadio, Clear Channel radio stations across the U.S. and via www.youtube.com/HondaStage

Exclusive video including Lucy Hale’s iHeartRadio live performances of “Road Between” and “From the Backseat” now available on the Honda Stage YouTube channel

TORRANCE, CA – Aug.12, 2014 – Honda and Clear Channel have teamed up as part of the new Honda Stage music platform to create exciting live performance opportunities and unique content. Honda Stage at the iHeartRadio Theater Los Angeles will feature a dozen live, intimate performances from today’s hottest acts, with footage from these special events to be available at www.youtube.com/HondaStage.

Exclusive content from singer Lucy Hale’s July 31 performance on the Honda Stage at iHeartRadio is now available at Honda Stage (http://honda.us/LucyHale), and features the tracks “Road Between”, “From the Backseat” and more from her debut album Road Between. The Honda Stage at iHeartRadio Theater Los Angeles featured popular singer-songwriter Christina Perri on August 8, and pop sensation Ariana Grande, whose hit single “Problem” is the smash of the summer, will be the next artist to take the Honda Stage this August, with details to be announced soon.

“Through our collaboration with Clear Channel, Honda Stage is able to greatly increase our music footprint while providing music fans with exclusive footage of live performances from today’s best artists on our YouTube channel plus hundreds of chances to attend these electrifying performances on the Honda Stage at the iHeartRadio Theatre,” said Nick Lee, Honda National Advertising Manager, American Honda Motor Co., Inc.

Los Angeles-based music fans can win tickets to upcoming performances at the Honda Stage at the iHeartRadio Theater through local Clear Channel radio station on air giveaways, while fans around the country can capture the action live via live stream by visiting iHeartRadio.com/HondaStage. The site will also provide more information and promotions about upcoming artist announcements and events in the Honda Stage iHeartRadio concert series.  Performances at the Honda Stage at the iHeartRadio Theater will be promoted on-air and across Clear Channel radio stations, reaching more than 245 million monthly listeners nationwide, and through iHeartRadio, Clear Channel’s all-in-one digital music service.

"Clear Channel has created the ultimate event space at the iHeartRadio Theater Los Angeles that houses unique one-of-a-kind live music events with music's hottest superstars," said Tim Castelli, President of National Sales, Marketing and Partnerships at Clear Channel Media and Entertainment. "Now the Honda Stage at the iHeartRadio Theater will bring this exclusive content to fans throughout the country and further extend the reach of both the iHeartRadio and Honda Stage brands."

Honda Stage is a unique 360-degree, multi-platform music program designed to meet music fans where they are already searching for and consuming music. This new music platform brings together an unprecedented group of entertainment and technology leaders, including Clear Channel, to produce and distribute some of the best original, high-quality, music content available under the new Honda Stage name, through dozens of live events at the iHeartRadio Theater Los Angeles and exclusive online content.

Honda and Music
Honda has a deep history in music programming and music marketing through the development of engaging programs and sponsorships aimed at reaching music fans through their love of music. The Honda Civic Tour was created in 2001, and since its inception, 3.5 million fans have attended Civic Tour concert events and the program has become one of the nation’s most compelling, successful music concert tour franchises. Concert goers have had the chance to experience their favorite bands up-close-and personal, including live and interactive performances by Maroon 5, Linkin Park, blink-182, The Black Eyed Peas, Paramore, Incubus, Fall Out Boy and many more. Each year, the Honda Civic Tour’s headlining artist customizes a Civic vehicle for one lucky tour fan to win. 

In 2009, Honda began partnering with the biggest and brightest music festivals across the U.S., including Sasquatch, Lollapalooza, Austin City Limits Music Festival and The Governors Ball in New York. The automaker’s festival activations have included a Honda-sponsored stage with performances by some of the festivals’ best artists, opportunities to win VIP tickets and Honda vehicles, interactive onsite vehicle displays and more. This summer Honda’s music festival partnerships continue and will become part of the Honda Stage music program which began with The Governors Ball in New York June 6-8, and will debut at Music Midtown in Atlanta September 19-20 and return to Austin City Limits Music Festival the first two weekends in October. 

For more information on the Honda Stage music program, including announcements of the latest Honda Stage videos, exclusive concert information, show schedules, news, sweepstakes and more, visit www.HondaStage.Honda.com.

Check back for more Honda Stage Press announcements throughout 2014 at http://honda.us/1kYuYVN

About Honda
Honda offers a complete lineup of cars and trucks through a network of more than 1,000 dealerships in the United States. In 2014, Honda celebrated its 20 millionth vehicle produced in the U.S., using domestic and globally sourced parts. Honda currently operates 15 major manufacturing facilities in North America, producing a wide range of Honda automobiles, all-terrain vehicles, power equipment products, engines and transmissions.

Horizon Media Develops First Ever Brand Attribute Tool for Audio
 
Horizon First to Leverage its Proprietary BrandRatings Technology with Clear Channel Media and Entertainment’s New “Artist Match” Tool to Activate Focused Custom Content Opportunities for Brands
 
NEW YORK, NY — August 12, 2014 — Horizon Media, the fastest growing privately-owned media services agency in the world, today announced that it is the first agency to provide brand attribute information in the audio space. The agency has expanded its proprietary planning and activation tool, BrandRatings, to power client brands to identify the most effective, targeted and efficient audio environments. BrandRatings fuses syndicated and proprietary data along with specific brand attributes to identify more targeted and engaging matches between a brand, its consumers and the artists they follow most passionately.
 
Horizon Media will work with Clear Channel, one of the leading global media and entertainment platforms spanning radio, digital, outdoor, mobile, live events, and on-demand entertainment and information services, to pilot the launch of Clear Channel Media and Entertainment’s innovative “Artist Match” initiative. Artist Match is a new tool that explores the psychology behind artist appeal and how those associations can be harnessed most effectively by brands. 
 
Artist Match goes beyond superficial appeal to discover the intrinsic factors of an artist’s appeal, enabling marketers to create a richer and more engaging sponsorships and integrations for consumers with a particular artist. Horizon will marry Artist Match with BrandRatings to give the agency viewability into not just which artists are the best match, but which programs, networks, stations, and day-parts have the best opportunity for increased engagement. This pilot will provide Horizon with access to the artists whose profile and appeal are identified by Clear Channel as the best match for the brand in keeping with its personality and the needs and expectations of consumers.
 
“Our partnership with Clear Channel Media and Entertainment, fused with Horizon’s BrandRatings data, allows us to explore the true drivers of an artist’s appeal,” said Eric Blankfein, Chief of the WHERE Group at Horizon Media. “This enables us to create a greater affinity between artist and brand and so develop more meaningful and engaging content across Clear Channel properties.”
 
“We have an unmatched ability to connect artists with their fans – and brands with their consumers – and now with our new insight-based tools we can take our capabilities to the next level,” said Radha Subramanyam, EVP, Insights Clear Channel Media and Entertainment. “The Artist Match tool offers marketers the ability to identify artists that align directly to their brand identity by giving them the insights into consumer behavior, and we are excited to test out this new capability with Horizon Media clients.”
 
Working together, BrandRatings and Artist Match rate artists across 26 attributes related to music, fandom and brand connection. That data is analyzed to determine the importance and extent of each attribute of an artist’s appeal, totaling over 64 million calculations per artist. A Clear Channel Media and Entertainment (CCM+E) Power Score is then created for each attribute in order to assign the most engaging artist matches and media platforms in which to activate the partnerships.
 
About Horizon Media
Horizon Media, Inc. is one of the largest and fastest growing privately held media services agencies in the world. The company was founded in 1989, is headquartered in New York and has offices in Los Angeles, San Diego, and Chicago. Horizon Media was chosen as 2011 Independent Media Agency of the Year by Mediapost, 2010 U.S. Media Agency of the Year by Adweek, Brandweek, and Mediaweek as well as by Ad Age and as one of the world’s ten most innovative marketing and advertising companies by Fast Company in 2011.  In 2012, Bill Koenigsberg, President, CEO and Founder, was honored by Advertising Age as Industry Executive of the Year.  Most recently, in 2014, Bill Koenigsberg was named 4As Chair of the Board and is the first person from a media agency to hold this prestigious position in the 100 year history of the 4As, the marketing industry’s leading trade association. The company’s mission is “To create the most meaningful brand connections within the lives of people everywhere.”  By delivering on this mission through a holistic approach to brand marketing, Horizon Media has become one of the largest and fastest-growing media agencies in the industry, with estimated billings of over $4.3 billion and over 850 employees. The company is also a founding member of Columbus Media International, a multi-national partnership of independent media agencies. For more information, please visit horizonmedia.com.

Clear Channel Announces iHeartRadio Album Release Party With Maroon 5 To Launch New Album, "V"

Special Event To Air Live On The CW And Clear Channel Radio Stations On Tuesday, August 26

Los Angeles – August 8, 2014 Clear Channel Media and Entertainment announced today the iHeartRadio Album Release Party with Maroon 5 to launch the global superstars' new album, "V," on Tuesday, August 26 at the iHeartRadio Theater Los Angeles.

The iHeartRadio Album Release Party with Maroon 5 will celebrate the band's new album, "V," set to be released September 2.  The exclusive event will feature an intimate Q&A, discussing the making and meaning of the upcoming album. “V” is a sonic summation of the group's journey to date-- capturing the essence of the earliest M5 hits through to their most recent successes, as well as providing a picture of its artistic growth in the future. The band’s new single “Maps” was released in June and quickly reinforced the group’s status as a powerhouse in popular music, setting a record for the highest debut by a group on TOP 40 radio charts in 18 years.

The one-hour special event, featuring Adam Levine and the members of the musical super group, will air live on the east coast on Tuesday, August 26 (8 -9:00 p.m. ET) on The CW, with a delayed playback on the west coast (8-9:00 p.m. PT).  An encore of the special will air on Wednesday, September 24 (9 -10:00 p.m. ET). In addition to the television broadcast on The CW, the event will air as a special one-hour broadcast on Clear Channel Contemporary Hit Radio (CHR), Hot-AC and AC stations around the country. 

"Clear Channel's iHeartRadio Album Release Parties have become synonymous with launching the most highly anticipated new albums," said John Sykes, President of Clear Channel Entertainment Enterprises.  "Now for the first time, fans throughout the country can watch this special moment in Maroon 5's legacy live on The CW."

“The guys and I are so excited about our new release and this special is a great way for us to
reach our fans all over the country to tell about the making of the album,” said Adam Levine.