Seneca Women and iHeartMedia Team Up to Launch New Slate of Women-Focused Podcasts

Seneca Women Podcast Network, with support of founding partner P&G, and iHeartMedia kick off partnership and celebrate Women’s History Month

iHeartMedia to air featured episodes of the “Seneca Women Conversations on Power and Purpose” podcast weekly in March across broadcast stations nationwide kicking off on Sunday evening — International Women’s Day

NEW YORK, MARCH 9, 2020 -- Seneca Women Podcast Network and iHeartMedia announced today the launch of a new multi-year partnership to co-produce and distribute a slate of high-quality, women-focused podcasts in the areas of women in business, leadership, current events, health and more, providing inspiring, purpose-driven and actionable content from a diverse range of women’s voices. As part of the partnership, new and existing podcasts on the Seneca Women Podcast Network—which recently launched with support of Founding Partner P&G— will join the iHeartPodcast Network.  iHeartMedia will now co-produce the hit podcast series “Seneca Women Conversations on Power and Purpose” hosted by Ambassador Melanne Verveer and Kim Azzarelli.  “Seneca Women Conversations on Power and Purpose” will debut March 9 on iHeartRadio with 19 episodes in celebration of the 100th anniversary of the 19th Amendment.

“Seneca Women Conversations on Power and Purpose,” which features fascinating conversations with leaders who are using their power for purpose to accelerate women while building a better world, includes conversations with luminaries such as Tory Burch, Arianna Huffington, former Secretary of State Madeleine Albright, Katie Couric, UN Women Executive Director Phumzile Mlambo-Ngcuka and Grameen America CEO Andrea Jung, among others.  Kicking off on International Women’s Day, special episodes will air as part of the Sunday Night Podcast series across iHeartMedia broadcast stations nationwide throughout March honoring Women’s History Month, exposing these powerful stories to millions of listeners across the country.

The Seneca Women Podcast Network launched earlier this year by Seneca Women, a global women’s leadership platform. The new podcast network builds on Seneca Women’s thought leadership and its founders’ decades of experience in advancing women around the globe. It focuses on a diverse range of topics that showcase positive role models, practical insights and shared learnings, while providing a platform for the voices of established and emerging women leaders as well as organizations making a difference for women and girls.

“There has never been a more important time for women’s voices to be heard—especially in a year that is marking the 100th anniversary of American women’s suffrage,” said Kim Azzarelli, co-founder and CEO of Seneca Women. “Through this new partnership with iHeartMedia, we can amplify the voices of established and emerging women leaders and connect millions of women and men around the world with positive, purpose-driven and actionable content.”

“Podcasting is a relatively new medium and, as such, we have a chance to build it the right way, with a fair balance of creators and voices, from the beginning,” said Conal Byrne, President of the iHeartPodcast Network. “Through our massive network and national reach, we’re thrilled to partner with the SenecaWomen Podcast Network to help amplify the voices of women in podcasting and around the world – and we can’t wait to bring to our listeners the remarkable stories that this team has assembled.” 

“Media can be a powerful force for good, and the Seneca Women Podcast Network and this partnership with iHeartMedia offers the opportunity to reinvent media with innovative, positive and quality content. It’s time to ensure that the voices of women are finally and fully heard and amplified to help make the world a better and more inclusive place for all,” said Marc Pritchard, Chief Brand Officer at P&G.

“Since the Seneca Falls convention of 1848, women in the U.S. have been on a journey to equal rights. That journey continues here and for women around the world,” said Ambassador Melanne Verveer, Chair and Co-Founder of Seneca Women. “The recent Global Gender Gap Report from the World Economic Forum predicts it will take another 99 years for us to get to equality. The launch of the Seneca Women Podcast Network and this new partnership with iHeartMedia, will help accelerate women’s progress, as we believe progress for women is progress for all.”

 

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UCP and iHeartMedia Ink First Look Deal

WHAT: UCP, a division of NBCUniversal Content Studios, has inked a multiyear first-look deal with iHeartMedia, the No. 1 commercial podcast publisher, to have a first right at adapting iHeartRadio Original podcasts for television. As part of the deal, the studio’s new podcast platform, UCP Audio, will also have the option to develop and co-produce original podcast series with the iHeartPodcast Network. 

iHeartRadio joins UCP’s roster of first-look deals, which include recently announced deals with Gary Dauberman, as well as John Carpenter, Emmy Rossum (“Angelyne”), and Steve Piet and Erik Crary, among others. UCP also has overall deals with Sera Gamble (“The Magicians”), Nick Antosca (“The Act,” “Brand New Cherry Flavor”), Sam Esmail (“Mr. Robot,” “Homecoming”) and Patrick Macmanus (“Dr. Death”).

WHO: UCP, a division of NBCUniversal Content Studios, is the award-winning studio behind scripted fare including “Dr. Death” (Peacock), “Mr. Robot” (USA Network), “The Umbrella Academy” (Netflix), “The Act” (Hulu), “Homecoming” (Amazon), “Dirty John” (USA Network), “Battlestar Galactica” (Peacock), “The Sinner” (USA Network), “Brand New Cherry Flavor” (Netflix), and “Chucky” (Syfy) to name a few. On the unscripted side, UCP produces “DNA of Murder” (Oxygen) and the upcoming “A Wilderness of Error” (FX). 

Later this year, the studio will unveil their new podcast network, UCP Audio. The new platform’s initial offerings include “The End Up,” a scripted podcast from Sam Esmail’s (“Mr. Robot,” “Homecoming”) Esmail Corp banner and two unscripted podcasts that delve into two gripping true-crime investigations, “House of Prayer” and the untitled TROUBLED TEEN INDUSTRY project.

iHeartMedia’s iHeartPodcast Network is home to more than 750 original podcasts that span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. 

iHeartMedia has continued to invest heavily in podcasting producing an ongoing slate of new iHeartRadio Original shows like “The Ron Burgundy Podcast,” “Disgraceland,” “Chelsea Handler: Life will be the Death of Me,” “Noble Blood” and “Committed,” as well as fostering over a hundred shows from its on-air talent like the popular “Bobbycast” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms, including the iHeartRadio app, which additionally distributes more than 280,000 shows.

QUOTES: “UCP was among the first studios to recognize that podcasting was a goldmine of new IP for the TV and film industry,” said Conal Byrne, President of the iHeartPodcast Network. “What’s really special about this deal is that you have the biggest podcast network, with our team of expert podcast developers and producers who have been working in this medium for over 10 years honing the craft of audio storytelling, partnering with LA’s powerhouse production studio to now create and develop premium TV and film properties out of podcast IP.”    

“Partnering with iHeart to not only adapt some of their enviable and extensive podcast library to television but also expand the production and reach of UCP Audio originals is a giant leap in our platform building strategy,” said Dawn Olmstead, President of UCP. “We look forward to making waves in the podcast space this year and we are very excited to have iHeart joining us on our endeavor.”  

About Universal Content Productions (UCP)

UCP, a division of NBCUniversal Content Studios, is a premium content studio that operates with a highly curated indie sensibility, while simultaneously leveraging the power and scale of NBCU. As fierce advocates for creators with an eclectic point of view, the UCP team develops pioneering and award-winning scripted programming with partners such as Amazon (“Homecoming”), Netflix (“The Umbrella Academy,” “Brand New Cherry Flavor”), and Hulu (“The Act”), as well as NBCUniversal’s Peacock (“Dr. Death,” “Brave New World,” “Battlestar Galactica,” “Angelyne,” “Punky Brewster”), USA (“Mr. Robot,” “The Sinner,” “The Purge,” “Dirty John,” “Briarpatch,” “Treadstone,” “Dare Me”) and SYFY (“Resident Alien,” “The Magicians”). UCP’s content library also features more than 800 hours of award-winning and critically-acclaimed content, including “Monk,” “Battlestar Galactica” and “Psych.” The studio will be launching UCP Audio in 2020 with original scripted and unscripted podcasts.

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Translation Enterprises Announces Partnership with iHeartMedia, Empowering Brands to Harness Cultural Signals and Trends

Partnership will provide brands with access to a new suite of audience cohorts developed from proprietary cultural intelligence 

Brooklyn, NY (February 26, 2020) — Translation Enterprises today announced a strategic partnership with iHeartMedia, the no.1 audio company in America, that will expand Translation’s suite of Brand-to-Culture solutions. This partnership will combine iHeartMedia’s SmartAudio Platform listener data with trend signals from Translation Enterprises’ artist services platform, UnitedMasters, creating the first solution that enables audience segmentation and targeting based on shared cultural affinities and experiences. iHeartMedia’s SmartAudio Platform will enable brands to leverage these new important culture-based audiences. 

According to a September 2019 ANA study, consumers who perceive ads as culturally relevant, compared to those who do not, are 2.7 times more likely to purchase the brand for the first time. The new partnership empowers brands to go beyond demography-based targeting by enabling audience planning and activation based on the way people drive and participate in culture - their networks, discourses, and affinities for trends. 

“Music is always at the bleeding edge of culture, influencing how we speak, dress, interact and live,” said Translation Enterprises President Damian Garbaccio. “If brands want to be relevant, they need to have access to and comprehend this cultural currency. We're incredibly excited to partner with iHeartMedia, making access to this information reality and allowing brands to reach their desired audience in a sophisticated way.”

This partnership presents a new opportunity for brands to extend their buys across iHeartMedia’s digital radio properties and its 850 broadcast stations via iHeartMedia’s SmartAudio Platform, providing access to iHeartMedia’s massive reach. 

“At iHeartMedia our mission is to connect fans, brands and content at the moments that matter most, at scale. This partnership provides another tool to connect brands with cultural insights and connections to drive growth through audio,” said Gayle Troberman EVP and CMO iHeartMedia. 

Today’s announcement with iHeartMedia represents the first major partnership to emerge under the newly unified Translation Enterprises business, which combines the award-winning creative firm Translation and the independent artist services company UnitedMasters. The unified business will see the creation of multiple products that leverage cultural insights, constantly evolving to help brands gain a deep understanding of cultural trends before they emerge and activate campaigns with stronger cultural relevance. 

About Translation Enterprises 
Translation is an award-winning brand development and marketing company built to help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do. Translation is behind some of the most iconic and culturally impactful executions of the past decade, including the Budweiser Made in America festival and HBO's influencer and experiential campaign for The Defiant Ones, one of the most-watched documentaries in the network’s history. To connect with us or learn more, visit www.translationllc.com

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Blake Shelton Joins The Lineup For The 2020 ‘iHeartCountry Festival Presented By Capital One’

The Seventh Annual iHeartCountry Festival Will Also Feature Performances From Dierks Bentley, Sam Hunt, Lady Antebellum, Dustin Lynch, Kelsea Ballerini, Kane Brown, Jon Pardi, Chase Rice, Hot Country Knights and Bobby Bones On May 2 At Frank Erwin Center in Austin, Texas

The Event Will Livestream Exclusively on LiveXLive and Broadcast Across iHeartCountry Stations

New York, NY – February 21, 2020 – iHeartMedia, the leading audio company in America which also has a greater reach in the U.S. than any other media outlet, announced today that Blake Shelton will join the lineup for the 2020 ‘iHeartCountry Festival Presented by Capital One’ on Saturday, May 2 at the Frank Erwin Center in Austin, Texas. The seventh annual event will also feature performances from Dierks Bentley, Sam Hunt, Lady Antebellum, Dustin Lynch, Kelsea Ballerini, Kane Brown, Jon Pardi and Chase Rice, plus Hot Country Knights, Bobby Bones and more.

“I’m excited to join my friends and fellow country artists for my first iHeartCountry Festival performance,” said Shelton. “It’s always a good time playing to Texas crowds and I’m looking forward to an evening of country music and maybe a little vodka to add to the party!”

The star-studded event will livestream exclusively on livexlive.com and broadcast live across iHeartMedia’s Country music radio stations in their local markets and at iHeartRadio.com. iHeartCountry has more than 150 Country stations across the U.S. reaching more than 109 million Country music listeners per month on broadcast alone, making it the largest Country broadcast radio group in America.

The iHeartCountry Festival Presented by Capital One is part of iHeartMedia’s roster of nationally-recognized events including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the nationwide iHeartRadio Jingle Ball Concert Tour Presented by Capital One, iHeartRadio Fiesta Latina, iHeartRadio Wango Tango, iHeartRadio Podcast Awards and iHeartRadio ALTer Ego.

Capital One will be the national presenting partner for the iHeartCountry Festival. The iHeartCountry Festival is an iHeartMedia Production. Proud partners of this year's event include Capital One, Care Now, Jane, RAM Trucks, Tito’s Handmade Vodka, Twisted Tea® and Wyndham Rewards with more to be announced. The 2020 iHeartCountry Festival’s benefiting charity is St. Jude Children’s Research Hospital and for every ticket sold, iHeartMedia will donate $1 from their proceeds to help fund the hospital’s lifesaving treatments and research.

Tickets are now on sale to the general public via TexasBoxOffice.com.

For more information visit iHeartRadio.com/countryfestival.

About Capital One

At Capital One we’re on a mission for our customers – bringing them great products, rewards, service, and access to unique and unforgettable experiences they are passionate about. Capital One is a diversified bank that offers products and services to individuals, small businesses and commercial clients. We use technology, innovation and interaction to provide consumers with products and services to meet their needs. Learn more at capitalone.com/access.

About the Frank Erwin Center:

Located in the heart of downtown Austin, the Frank Erwin Center has served Central Texans with the best in live entertainment, including concerts, theatrical performances, family shows and sporting events since 1977. The multi-purpose facility, which celebrated its 40th Anniversary in November 2017, is owned and operated by The University of Texas at Austin and serves as the home court for the Texas Longhorns Men’s and Women’s basketball teams.

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Nancy Grace Teams With iHeartMedia “Crime Stories with Nancy Grace” Comes to iHeartPodcast Network, Launches Gripping New True Crime Podcast “Killers Amongst Us”

Nancy Grace’s Popular Slate of Crime Podcasts to Now Reach Millions of New Listeners on the iHeartPodcast Network

NEW YORK – February 20, 2020 – Nancy Grace, legal commentator, former prosecutor and acclaimed television journalist, joins iHeartMedia, the No.1 commercial podcast publisher world-wide, to bring “Crime Stories with Nancy Grace,” the highly popular true-crime daily podcast where Grace takes listeners inside breaking crime and justice news, to the iHeartPodcast Network. In addition, Grace and iHeartMedia will also debut “Killers Amongst Us,” a new weekly iHeartRadio Original true-crime podcast where Grace investigates the most notorious murders and ongoing unsolved cases in the search for justice. The official trailer for “Killers Amongst Us” is now available for listeners on iHeartRadio.

“I’m thrilled to bring ‘Crime Stories’ and the all-new ‘Killers Amongst Us’ podcast to the iHeartPodcast Network,” said Grace. “On ‘Crime Stories’ we cover critical cases from across the country in real time, many involving unsolved homicides and missing people, especially children that need our help now. Joining forces with iHeartMedia, we will reach a an even greater number of listeners who may be able to provide vital information and can remind them that it only takes that one clue to crack a case.”

Now in its third year, “Crime Stories with Nancy Grace” has gained enormous popularity, becoming a must-hear crime podcast with nearly 4 million downloads in January of 2020 alone and over 53 million downloads since its January 2017 initial launch. Hosted by Grace, each 45-minute daily episode features her investigative reporting of the most pressing breaking crime news of the day featuring noted experts as well as police, investigators, reporters, witnesses and major players in the investigations. In addition, Grace’s companion show “Crime Alert,” a daily one-minute breaking news-cast giving listeners real-time crime updates, also joins the iHeartPodcast Network.

In the new iHeartRadio Original Podcast “Killers Amongst Us,” Grace takes on a new mystery each month, examining and interpreting clues left behind. Episodes will feature guests including the victim’s family members, case investigators and local reporters who provide their own unique insights to go behind the crimes. The first case uncovers evidence behind the heart-wrenching case of Long Island jogger, Karina Vetrano, who was stalked, attacked, sex assaulted and murdered at Spring Creek Park, Howard Beach. “Killers Amongst Us” reopens the unsolved disappearance of a young Florida woman, Jennifer Kesse, barrista Samantha Koenig, pregnant mom Belinda Temple, college student Sarah Stern and more.

“‘Killers Amongst Us’ is an all-new concept, utilizing cutting edge forensic analysis, techniques, and modern-day detective work,” said Grace. “We believe that combining iHeart and ‘Crime Stories’ along with listeners will help solve cases and save lives. Please, join the investigation.”

Listen to “Crime Stories with Nancy Grace” and “Crime Alert” now and follow the podcast on iHeartRadio to be alerted when new episodes are available. Weekly episodes of “Killers Amongst Us” debuts on March 17th though the iHeartPodcast Network and will be available every Tuesday on iHeartRadio and everywhere podcasts are available. To learn more about the podcasts visit: iHeart.com

About Nancy Grace

Nancy Grace is an award-winning legal commentator, victims’ rights advocate, broadcast journalist, and New York Times bestselling author of four books. Nancy Grace headlines Oxygen’s Injustice with Nancy Grace, hosts Crime Stories with Nancy Grace, a daily podcast and radio show airing on SIRIUS XM’s Triumph Channel 111, and appears regularly on ABC’s 20/20, Nightline, Dr. Oz and on Daily Mail TV. She is also the founder and publisher of CrimeOnline.com, a digital platform that investigates breaking crime news, spreads awareness of missing people and shines a light on cold cases. Previously, she was the force behind CNN Headline News’ (HLN) top-rated Nancy Grace. Nancy also executive produces a Hallmark Movies and Mysteries franchise based on her bestselling novels, Hailey Dean Mysteries.

 
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iHeartMedia Expands its Spanish-Language Podcast Offering

The iHeartPodcast Network serves Hispanic audiences with a slate of iHeartRadio Original Podcasts from Enrique Santos; and inks a multi-year development, co-production, distribution and sales partnership with reVOLVER Podcasts Audio Network 

New York – February 12, 2020 – iHeartMedia, the leading audio company in America and No. 1 commercial podcast publisher, announced today two new efforts aimed at expanding the iHeartPodcast Network with more Spanish-language and Hispanic-focused offerings. With the increasing importance and size of the U.S. Hispanic population, both Spanish and English speaking, the iHeartPodcast Network will roll out a slate of podcasts hosted and co-produced by Enrique Santos, notable on-air radio personality and Chairman and Chief Creative Officer of iHeartLatino; and launch a multi-year development, co-production and distribution partnership with multicultural digital audio network, reVOLVER. These combined efforts will result in the development and promotion of high-quality iHeartRadio Original Podcasts hosted by the most popular Hispanic hosts across the country.

“Both Enrique Santos and reVOLVER are dedicated to authentically telling stories through the power of audio that represent and connect with the diverse Hispanic community,” said Conal Byrne, President of the iHeartPodcast Network. “These new offerings create an opportunity to utilize iHeartMedia’s expansive network to amplify diverse voices and highlight genuinely captivating content. Our goal is to deliver the biggest, strongest slate of podcast content to Hispanic audiences nationwide – and this gets us there.” 

Enrique Santos, nationally syndicated host of Tu Mañana con Enrique Santos on iHeartMedia’s TÚ 94.9FM in Miami, FL, will launch the podcast “Hola, My Name Is...” as the first in his new slate of shows. The podcast centers around insightful and honest conversations with celebrities, leaders and everyday people with the aim of showcasing the power and resilience of the Hispanic community. Enrique and iHeartMedia will co-develop additional podcasts in the areas of health, fashion and beauty, sports and the supernatural later this year.  

“Being able to help elevate stories from my community is an enormous privilege,” said Santos.  “Through iHeartMedia’s impressive network, I’m able to tell these stories in new ways while reaching listeners who may not always feel represented in media.”

Furthering iHeartMedia’s commitment to multicultural podcasting, its new collaboration with reVOLVER will result in an overall development, co-production and distribution partnership, including eight new co-produced podcasts per year, all focused on the Hispanic community. iHeartMedia’s extensive listener reach across the country will amplify reVOLVER’s quality content and help raise more diverse voices in the podcasting space.  

As part of the agreement, all new and existing reVOLVER Podcasts will join the iHeartPodcast Network and capitalize on iHeartMedia’s unique ability to promote and introduce the podcasts to the vast majority of the country, reaching hundreds of millions of new potential listeners nationwide. iHeartMedia will also become the exclusive sales representative of the reVOLVER Podcast network.

“We are excited to enter into this strategic alliance with iHeartMedia,” said Jack Hobbs, CEO and Co-Founder of reVOLVER Podcasts. “It will allow us to increase our programming, create new offerings for advertisers and accelerate our audience growth.” 

In 2019, reVOLVER saw over 50 million downloads across its ecosystem and developed successful, engaging shows such as “El Show de Piolín” hosted by Eddie “Piolín” Sotelo; “Don Cheto Al Aire, The Power of Us” hosted by Rosie Rivera; “Anik & Florian” hosted by Jon Anik & Kenneth Florian and “Sasquatch Chronicles” hosted by Wes Germer.  

 “This expansive partnership is game changing for reVOLVER and will help the company capitalize on the scale it has achieved in the multicultural podcast space since its launch in 2016,” added Joe Uva, reVOLVER Chairman.

The iHeartPodcast Network is home to more than 750 original podcasts with more than 150 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. iHeartRadio is home to the most successful podcast of all time, “Stuff You Should Know” and creator of hits like “The Ron Burgundy Podcast,” “Disgraceland” and the “Atlanta Monster” series as well as fosters over a hundred shows from its on-air talent like the popular “Bobbycast” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms including the iHeartRadio app, which additionally distributes more than 280,000 shows.

Visit iHeart.com/apps to download iHeartRadio and to listen on your favorite device now.

More About Enrique Santos

Born to Cuban parents in Chicago, Illinois, Santos gravitates fluidly between the Hispanic and mainstream American radio landscapes. His bilingual broadcasts are a crossover hit combining humor, social satire, and political commentary to bridge the cultural and generational divide of a diverse cosmopolitan audience. Santos has built an enthusiastic following with a comedic repertoire consisting of phone pranks, interviews and a trademark form of fresh and unique interaction amongst celebrities. Enrique’s extravagant radio persona has made him one of the most popular Hispanic radio hosts in America and earned him unprecedented access to some of the biggest names in pop culture. 

About reVOLVER Podcasts

reVOLVER Podcasts is the leading multicultural, audio-on-demand content creator and distributor in the U.S. Home to “El Show de Piolín,” “Don Cheto al Aire,” “Latinos Out Loud,” “Sasquatch Chronicles,” and “Anik & Florian,” plus more than 50 additional programs spanning sports, music, finance, entertainment, lifestyle, health and wellness, inspiration, news, branded content and live events, the podcasts are distributed on reVOLVERPodcasts.com, Apple Podcasts, Spotify, Google Podcasts, Pandora and iHeartMedia. For more information about the company, visit www.revolverpodcasts.com.

 

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iHeartMedia Rolls Out New iHeartPodcast AdSuite Offering a Comprehensive Solution for Podcast Marketing

The iHeartPodcast AdSuite leverages iHeartMedia’s vast network of on-air and digital products and distribution channels, pulling together, for the first time into a single report, cross-platform key performance indicators providing brands with advanced and measurable podcast ad campaigns 

Los Angeles, CA – February 12, 2020 – iHeartMedia, the leading audio company in the U.S. and No. 1 commercial podcast publisher globally, today unveiled the iHeartPodcast AdSuite designed to help marketers drive results, at Podfront LA 2020.  iHeartMedia’s unmatched podcast offerings, distribution and listener reach make it the leading player to deliver the most comprehensive podcast advertising tools to brands, partners and advertisers both at a local and national level. 

“As the podcast industry continues to evolve and capture massive consumer attention, advertisers and brands are looking for tools and products to capture and measure the impact.  They are often left without a system for quantitatively monitoring the success, impact and reach of podcast advertising,”  said Conal Byrne, President of the iHeartPodcast Network. As the leader in the space of both audio and podcasting, we are meeting this challenge head on, offering a new suite of cutting-edge podcast ad products – from better targeting to boosted reach across broadcast radio – as well as pulling together performance and insights across the multiple platforms where we reach audiences.”

“Advertisers have a certain expectation with creative, measurement and data when they invest in digital advertising,” said Carter Brokaw, President of Digital Revenue Strategy for iHeartMedia.  “The iHeartPodcast AdSuite product will provide the tools and analytics they need to build and track successful podcast advertising campaigns.”

The iHeartPodcast AdSuite provides advertisers with diverse ad formats and customization tools. Through these products, iHeartMedia has created a dynamic range of options for advertisers and brands to reach their audiences with targetability and scale without sacrificing the listener experience.

The suite of products include:

AdSuite Insights

This first-of-its-kind product will offer premium advertisers an easy-to-read snapshot of podcast listener analytics including audience insights and profiles, consumption/ engagement metrics and delivery reporting from all of the different platforms that the iHeartPodcast Network distributes to, offering insights to advertisers utilizing the iHeartPodcast AdSuite of products. 

iHeartPodcast Boost

Shares podcasts across iHeartMedia’s broadcast radio stations via full episodes, custom produced vignettes, promotions and/or branded spots read by a host, leveraging iHeartMedia’s extensive network of listeners to reach maximum exposure.

DSAI+LAI

This dynamic and streaming ad insertion and local ad insertion product allows advertisers to leverage iHeartMedia’s deep audience insights to target specific audiences and serve them customized real-time ad creative that resonates best with each listener or cohort. The DSAI+LAI product uniquely offers brands a way to tap into local podcast networks, through iHeartRadio’s local podcast talent from every major market in the country.

iHeartPodcast TakeOver

Offers advertisers the first ad placement in every iHeartPodcast on any given day, exposing every iHeartPodcast listener to a brand’s targeted message.

Podfluencers

Integrated, host-read advertising has made podcasting such a unique, strong performer for brands. As podcasters become the new digital media influencers, key podcast talent will partner with advertisers to promote a brand across their show, social, video and live tour in an organic way that connects best with their fans and listeners.

Storytellers

Advertisements are crafted and highly personalized to the brand with a final product being realized as extended midrolls, custom episodes or fully branded series.

The iHeartPodcast Network is home to more than 750 original podcasts with more than 150 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. iHeartRadio is home to the most successful podcast of all time, “Stuff You Should Know” and creator of hits like “The Ron Burgundy Podcast,” “Disgraceland” and the “Atlanta Monster” series as well as fosters over a hundred shows from its on-air talent like the popular “Bobbycast” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms, including the iHeartRadio app, which additionally distributes more than 280,000 shows.

For more information on the iHeartPodcast AdSuite or on how to advertise with iHeartMedia, click here

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Double Elvis Productions and iHeartRadio Launch New Podcast “Citizen Critic” where Hosts Scott Janovitz and Greg Conley Critique The Critics and Review The Reviews

Episode 1 Out Now On Tim Burton’s Batman (1989)

NEW YORK - February 10, 2019 - Today, Double Elvis Productions in partnership with iHeartRadio announce the new podcast “Citizen Critic” where hosts Scott Janovitz and Greg Conley discuss beloved slices of pop culture, whether it be music, movies, or television, and together riff on the reviews and critical commentary that occurred at the time. Episode 1, focusing on Tim Burton’s 1989 Batman film, will be distributed through the iHeartPodcast Network beginning today and can be heard now on iHeartRadio and everywhere else podcasts are available. New episodes will be available each Monday. 

“As people who’ve each worked in entertainment, and of course as pop culture consumers in general, we’ve spent our lives perplexed by professional critics whose takes are so often at odds with our own,” explains Janovitz. “The instinct is to assume your own tastes are somehow culturally flawed. But there comes a time when you realize it might not be you. Come to find out that no matter how iconic or celebrated some work of art is, there’s always some dopey opinion from a critic who just did not get it. It’s a well-worn truism that everyone’s a critic. And that was before the Internet. Now everyone’s a critic, and everyone has a platform.”

“The first episode, on Batman, was an eye-opening experience. The newspaper critic’s assessment was obviously the result of taking the movie too seriously, yet she complains that it’s no fun. Put that alongside some dueling petitions regarding Michael Keaton, and some hysterical user reviews of the DVD and other Batman related products, and you get a nice little snapshot of just how intensely people want to convey their opinions. Voicing the opinion becomes more the point than the opinion itself.”

“I begged these guys not to make a podcast, but they wouldn’t listen to me,” said Executive Producer and ‘Disgraceland’ Host Jake Brennan. “Regardless, what they’ve come up with is hysterical, smart, mildly offensive at times and wildly entertaining.”

Listen to “Citizen Critic” now and follow the podcast on iHeartRadio to be alerted when new episodes are available. 

About the hosts

Musician Scott Janovitz and scientist Greg Conley are friends since college and have long trafficked in both high and lowbrow popular culture. Just like you, they’ve got opinions about movies, music, television, books, toasters, toiletries, and paint colors. What’s more, they’ve got opinions about other people’s opinions. With a shared frame of reference and a penchant for the absurd, Scott and Greg criticize the critics of their favorite things, taking on published professionals and screaming-into-the-void amateurs alike.

 

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XFL, iHeartRadio and VSiN Partner to Bring Sports Betting Content to XFL Fans

First Sports Betting Audio Rights Deal of its Kind will Deliver Unique BetCasts to Increase Fan Engagement During XFL Games 

Las Vegas, February 6, 2020 – As one professional football league winds down for the season, football fans across the country gear up to transition their attention to the premiere of the new XFL on Saturday, February, 8. As part of the launch of the XFL’s inaugural season, VSiN is announcing today a new partnership with the league and iHeartRadio to bring sports betting audio content directly to fans.

In this first-of-its-kind rights deal, the XFL, iHeartRadio and VSiN entered into a three-way partnership to create audio BetCasts for two games each week during the 2020 XFL 10-week regular season and two-week post-season. The BetCasts will feature VSiN sports betting experts covering XFL games live from VSiN’s studios in Las Vegas through a wagering lens. These unique digital audio broadcasts, available on the iHeartRadio app, will deliver real-time odds, as well as in-depth analysis of the events behind those changing lines to inform fans during the live action of the games. 

“Football is America’s favorite sport for wagering and we’re committed to providing football fans XFL content that aligns with their betting interests,” said Jeffrey Pollack, President and COO of the XFL. “A core part of our strategy is to embrace the spread, and with great partners like VSiN and iHeartRadio, we are uniquely positioned to do just that and provide fans with industry-leading wagering analysis that will strengthen their engagement with our games.”

“This is a unique and compelling audio experience for listeners,” said Darren Davis, President of iHeartRadio and the iHeartMedia Networks Group. “We are looking forward to partnering with XFL and VSiN to offer this exclusive sports betting content and programming to diehard sports fans across the country, right at their fingertips through iHeartRadio.”

“It’s great to see a league like the XFL embrace sports betting as a way to drive fan engagement and interest,” said Brian Musburger, Founder and CEO of VSiN. “We couldn’t be more excited to partner with the forward-thinking executives at both the XFL and iHeart to deliver the most credible and actionable sports betting content to football fans around the country on the number one audio platform.”

For more information about the XFL, visit XFL.com and follow us on Twitter, Facebook, and Instagram.

About VSiN

VSiN (Vegas Stats & Information Network) is the first sports media company dedicated to providing news, analysis and proprietary data to the millions of Americans who bet on sports and make gambling a multibillion-dollar industry.

Fueled by award-winning broadcasters and legendary oddsmakers, VSiN informs and entertains these consumers whenever and wherever they want. Fans can access VSiN content through a dedicated SiriusXM Radio channel (204), fuboTV, Sling TV, Cox, NESN, MSG networks, TuneIn, VSiN.com, mobile and social.

VSiN’s newsroom studio is located in the sports book at the South Point Hotel, Casino and Spa in Las Vegas.

 

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Celebrity Family Law Attorney Laura Wasser Teams Up With iHeartMedia To Debut New iHeartRadio Original Podcast “All’s Fair with Laura Wasser”

Premiere episode to launch February 11 with special guest 

Kim Kardashian West  

Listen to the Official Podcast Trailer Now

LOS ANGELES (February 4, 2020) – Celebrity divorce attorney, author, Family Law expert and CEO / Founder of online divorce platform it’s over easy, Laura Wasser, and iHeartMedia, the No.1 commercial podcast publisher globally, today announced a new iHeartRadio Original Podcast, “All’s Fair with Laura Wasser.” The first episode of the podcast comes out on February 11 and features special guest Kim Kardashian West. In the premiere episode, Wasser and Kardashian discuss surrogacy, motherhood and Kim’s advocacy for criminal justice reform.“All’s Fair with Laura Wasser” will be distributed through the iHeartPodcast Network. Listen to the trailer for the episode here with the full podcast being available on iHeartRadio and everywhere else podcasts are available on February 11. New episodes will air every Tuesday. 

“All’s Fair with Laura Wasser” debuts as an expanded relaunch of Wasser’s former podcast, “Divorce Sucks!,” which has accrued more than 2 millionlisteners since its debut episode in 2018. The relaunch will provide listeners with more insight into a variety of topics including human relationships and how we relate to others, ourselves and so much more. Former guests of Wasser’s podcast include Kate Hudson, Anna Faris, Kris Jenner, Chelsea Handler and more. 

“I started the ‘Divorce Sucks!’ podcast two years ago to answer people’s questions about divorce and work to destigmatize how listeners view divorce,” says Wasser. “Since releasing the podcast, I’ve learned that conversations around divorce naturally transition into conversations about all kinds of human nature such as relationships, business, lifestyles, parenting and so much more. This relaunch into ‘All’s Fair’ with iHeartRadio provides an opportunity for me to utilize my experiences as well as my guests’ stories and address a wider range of topics.”

Through this new partnership, the podcast will have the opportunity to reach hundreds of millions of new potential listeners across the country through iHeartMedia’s broadcast radio stations and its iHeartRadio digital streaming platform. Topics discussed on “All’s Fair with Laura Wasser” will include: 

  • Dating
  • Family
  • Life After divorce and the next chapter
  • Friendships
  • How and why all is fair in love and war

Listen to “All’s Fair with Laura Wasser” now and follow the podcast on iHeartRadio to be alerted when new episodes are available. To learn more about the podcast visit: iHeart.com

About Laura Wasser

Attorney Laura Allison Wasser is an author, entrepreneur, and Family Law expert. She is the founder of the online divorce platform It's Over Easy!

Laura has represented celebrities like Johnny Depp, Angelina Jolie, Ryan Reynolds, Britney Spears, Jimmy Iovine, Maria Shriver, Kim Kardashian, Stevie Wonder, and the list goes on, but she maintains that divorce is the great equalizer—it terrifies everyone. Laura has made it her mission to change that by creating It's Over Easy, which gives divorcing couples an easy-to-use resource to dissolve their marriage that is accessible (and affordable) to everyone. 

Laura authored the 2013 best-seller It Doesn't Have to Be That Way: How to Divorce Without Destroying Your Family and Bankrupting Yourself, and in 2018, she created It's Over Easy. By simplifying the divorce process online, couples are empowered to reclaim control over their own destinies without having to rely on expensive attorneys. The platform creates an online community for families and provides education and content and a resource guide for professionals and businesses to assist with a transitory time.

As a graduate of the University of California-Berkeley, Laura earned a law degree from Loyola Law School. She has been named one of the Daily Journal's Top 100 Lawyers and Top 50 Women Attorneys every year for the last six years (2012-2019). She has been featured on The Hollywood Reporter's Power Lawyers list, and Los Angeles Magazine's Super Lawyers has featured her each year since 2007. In June 2008, Laura received the Harriet Buhai Center for Family Law Zephyr Ramsey Award, and in 2011, she was the recipient of the Century City Chamber of Commerce Women of Achievement Award. Laura also received the Brady Center Advocate Award in 2013. In 2016,  Laura was honored by A Place Called Home in 2016 at its November Gala For The Children. Most recently, Laura was presented with the Justice award last May by the Los Angeles Center for Law and Justice. Her nonprofit and pro bono work in the Family law realm is commendable. 

Laura is often a guest speaker at Law Schools in California and New York State. is frequently called upon as a resource on family and matrimonial law in media and publications. Profiles and interviews can be found in Vogue, Bloomberg, Interview, The Wall Street Journal, Vanity Fair, Esquire, The Hollywood Reporter, People, US Magazine, The New York Times, The Los Angeles Times, Town and Country, Parenting, and more.

 

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