Ad Council, along with White House, CDC, HHS and Major Media Networks, to Launch National PSAs in response to Coronavirus Pandemic

NEW YORK, MARCH 19, 2020 -- In response to the COVID-19 pandemic, the Ad Council is working in collaboration with the White House, Centers for Disease Control and Prevention (CDC), U.S. Department of Health and Human Services (HHS), and major media networks to launch a series of national public service ads (PSAs) and multi-channel content to provide critical and urgent messages to the American public. The creative assets focus on reaching high-risk populations and the general public with messages around social distancing, personal hygiene and mental health. The PSAs direct audiences to visit www.coronavirus.gov, a centralized resource that includes up-to-date information on the crisis.

The country’s largest media companies have committed to use their channels to support consistent messaging across TV, radio, social media, outdoor and digital media. These include ABC/Walt Disney Television, Charter Communications, Comcast, Fox Corporation, National Association of Broadcasters, NBCUniversal, Verizon Media, ViacomCBS and WarnerMedia.

“The COVID-19 virus has impacted our lives in every possible way,” said Lisa Sherman, president and CEO of the Ad Council. “Our hope is that these new PSAs will provide the critical and urgent messaging that will allow us to educate, protect and support our communities across the country as we navigate this uncharted territory together. These efforts are the result of an amazing coalition of leaders across the communications and marketing industries who have offered their talent, services, channels and platforms. The business community’s generosity, compassion, and commitment to do good is both inspiring and essential in this critical time of need.”

The following creative assets were developed in partnership with the Ad Council and the White House:

  • NBCUniversal is creating a series of videos (TV and digital) and social graphics, available in both English and Spanish, to inform high-risk populations and the general public about the steps they can take to protect themselves and how they can help slow of the spread of coronavirus.
  • National broadcast PSAs featuring the Surgeon General will communicate the most important ways Americans can protect themselves and those most at risk. That script, developed by Group SJR, will also be available as a template for media companies to create assets with their own public health officials.

The following creative assets were developed in partnership with the Ad Council and media companies and platforms:

  • ViacomCBS is leveraging its portfolio of brands to deliver multi-platform PSA campaigns that educate audiences around public health imperatives related to COVID-19. In partnership with the Ad Council, ViacomCBS’ Entertainment & Youth Brands led by MTV, Comedy Central, Paramount Network, CMT and VH1, launched #AloneTogether, a national social and talent led campaign that educates audiences on the importance of social distancing and drives unity through entertainment. Available in English and Spanish, the campaign will also be tailored and supported by Nickelodeon, BET, CBS and CBS All Access, Awesomeness, Pluto TV and Showtime. CBS is rolling out a “We’re In This Together” campaign that will include essential public health messages. Additionally, Nickelodeon is preparing a prosocial campaign featuring characters like SpongeBob SquarePants offering kids and families tips on staying informed and engaged through PSAs and suggestions for at-home activities. 
  • The Atlantic’s internal creative studio is developing customized digital creative that provides access to relevant information.
  • iHeartMedia will support messaging around social distancing and high-risk populations, among other important COVID-19-related topics, across their network of stations.
  • ABC/Walt Disney Television is working on priority messaging for parents and families for distribution across their channels and platforms.

All PSAs and content will air and run in time and space that will be donated by the media. For media assets, visit http://coronavirus.adcouncilkit.org/ or PSACentral.

The Ad Council
The Ad Council is where creativity and causes converge. The non-profit organization brings together the most creative minds in advertising, media, technology and marketing to address many of the nation’s most important causes. The Ad Council has created many of the most iconic campaigns in advertising history. Friends Don’t Let Friends Drive Drunk. Smokey Bear. Love Has No Labels.

The Ad Council has a long history of creating life-saving public service communications in times of national crisis, starting in the organization’s earliest days during World War II to September 11th and natural disasters like Hurricane Katrina, Hurricane Sandy. Its deep relationships with media outlets, the creative community, issue experts and government leaders make the organization uniquely poised to quickly distribute life-saving information to millions of Americans.

The Ad Council’s innovative social good campaigns raise awareness, inspire action and save lives. To learn more,visit AdCouncil.org,follow the Ad Council’s communities on Facebook and Twitter,and view the creative on YouTube.

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Flatiron Books Announces New Nonfiction Imprint with Leading Podcast Publisher iHeartMedia

“Stuff You Should Read: An iHeartBook” becomes first-ever imprint deal to establish a line of podcast-based books between a major book publisher and leading podcast network

New York – February 20, 2020 – Today Bob Miller, President of Flatiron Books, announced a new imprint, Stuff You Should Read: An iHeartBook, in partnership with iHeartMedia’s iHeartPodcast Network. The imprint deal will start with four books based on iHeartRadio’s popular slate of curiosity podcasts, with an adult and young reader edition for each. The first book is set to hit shelves September 29, 2020. 

The imprint will make its debut with STUFF YOU SHOULD KNOW: An Incomplete Compendium of Mostly Interesting Things, by Josh Clark and Chuck Bryant, hosts of the iHeartPodcast Network’s award-winning and hugely successful podcast “Stuff You Should Know” (SYSK), one of the first podcasts to reach one billion downloads. With this book, Josh and Chuck have taken their near-boundless curiosity from earbuds to the printed page to answer all the questions readers didn’t know they wanted to ask, from the origin of Murphy beds, to the history of facial hair, to the psychology of being lost.

“Podcasting is exploding right now, with some of the best and brightest minds launching shows in this medium,” said Conal Byrne, President of the iHeartPodcast Network. “We wanted to take a lot of that creativity and extend it into another amazing medium, serving it up in a whole new way and potentially to a whole new audience – readers. We found the perfect partner in Flatiron to launch our first four titles, with more to come.”

“We are extraordinarily excited to be working on a book with Flatiron,” said Clark. “It’s been a long time coming since we first wanted to create a SYSK book – since basically the beginning of the podcast 12 years ago – so this is a bit of a dream come true for us.”

Bryant continued, “Our listeners have been clamoring for a book as well, but the time never seemed right until now. With so much experience under our belts and a wealth of information we know people crave, we’re finally ready to dive into this book project the right way with Flatiron. We can’t wait to finally see the finished book in our hands and the hands of our listeners everywhere.”

The imprint will be headed by Sarah Murphy, Executive Editor at Flatiron, and willpublish a minimum of one book per year. To start, it will feature titles based on other popular long-running iHeartPodcast Network curiosity shows including “Stuff You Missed in History Class,” “Stuff They Don't Want You to Know,” and “Stuff Mom Never Told You.” Additionally, Imprint, a part of Macmillan Children’s Publishing Group, will publish young reader editions of the books. 

“STUFF YOU SHOULD KNOW is as addictive as Cheese Doodles, full of the kind of fascinating details that book-lovers will love,” said Miller. “Who doesn't want to know how water treatment plants work? Or the history of the donut? We're thrilled to be partnering with the SYSK team and iHeartRadio to bring this delightful information to bookstores this fall."

Pre-order STUFF YOU SHOULD KNOW: An Incomplete Compendium of Mostly Interesting Things, by Josh Clark and Chuck Bryant, online now wherever books are sold.

About Macmillan

Macmillan Publishers is a global trade book publishing company with prominent imprints around the world. Macmillan publishes a broad range of award-winning books for children and adults in all categories and formats.

U.S. publishers include Celadon Books, Farrar, Straus and Giroux, Flatiron Books, Henry Holt & Company, Macmillan Audio, Macmillan Children’s Publishing Group, St. Martin's Publishing Group and Tor Books. In the UK, Australia, India, and South Africa, Macmillan publishes under the Pan Macmillan name. The German company, Holtzbrinck Deutsche Buchverlage, includes among its imprints S. Fischer, Kiepenheuer & Witsch, Rowohlt, and Droemer Knaur.

Macmillan Publishers is a division of the Holtzbrinck Publishing Group, a large family-owned media company headquartered in Stuttgart, Germany. 

 

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Anthem Sports & Entertainment and iHeartMedia Announce Strategic Partnership

Partnership includes promotion of the Anthem properties across iHeartMedia’s multi-platform audio network; and collaboration on original programming 

Los Angeles - (March 9, 2020) - Anthem Sports & Entertainment Inc., a globally integrated multi-platform media company, and iHeartMedia, Inc. (NASDAQ: IHRT), America’s leading audio company, announced today that they have entered into a multi-year agreement to establish a strategic partnership under which the parties will collaborate on the co-production of original programming and on the marketing of Anthem’s properties across iHeartMedia’s multi-platform audio network.

The partnership comes at a time of expansion for Anthem, which acquired a majority interest in AXS TV in 2019, becoming partners with remaining shareholders Mark Cuban and Anschutz Entertainment Group while bringing Steve Harvey Global into the company as an investor and advisor on content development. Anthem also recently announced that it had become an investor and strategic partner in PlayersTV, the sports lifestyle digital network being launched by Players Media Group.

“We continue to build key strategic partnerships that expand our reach,” said Len Asper, Anthem CEO. “Our new partnership with iHeartMedia gives us unprecedented access to its quarter of a billion monthly listeners, reaching 9 out of 10 Americans each month through its national network of local radio stations and its ubiquitous digital app, live events, podcasts and other properties. Joining forces with iHeartMedia provides an invaluable opportunity to extend the reach of our brands, and to create unique and original content that serves our passionate communities.”

“It’s an exciting time for Anthem as they continue to expand their reach” said Peter Volynsky, Executive Vice President of Corporate Development and Ventures for iHeartMedia.   “We are looking forward to collaborating with the Anthem team, offering even more unique and compelling content to our audiences, while also helping them build further awareness and grow their brand through our massive scale and national reach across our powerful multi-platform assets.” 

Anthem Sports & Entertainment Inc.

Anthem Sports & Entertainment Inc. is a globally integrated multi-platform media company with offices and studios in Los Angeles, Denver, Nashville, New York, Toronto, London and Istanbul. Anthem's portfolio includes AXS TV, a leading music, entertainment and lifestyle television channel; Fight Network, the world's premier combat sports channel; IMPACT Wrestling, one of the world's leading wrestling organizations specializing in original programming and live events; Game+, the leader in Esports and gaming content; GameTV, the home of game shows and competition-based reality series; and HDNet Movies, which features theatrically released films and documentaries. Anthem also has a significant ownership interest in Pursuit Channel, one of the top outdoor channels in the U.S. 

 

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Seneca Women and iHeartMedia Team Up to Launch New Slate of Women-Focused Podcasts

Seneca Women Podcast Network, with support of founding partner P&G, and iHeartMedia kick off partnership and celebrate Women’s History Month

iHeartMedia to air featured episodes of the “Seneca Women Conversations on Power and Purpose” podcast weekly in March across broadcast stations nationwide kicking off on Sunday evening — International Women’s Day

NEW YORK, MARCH 9, 2020 -- Seneca Women Podcast Network and iHeartMedia announced today the launch of a new multi-year partnership to co-produce and distribute a slate of high-quality, women-focused podcasts in the areas of women in business, leadership, current events, health and more, providing inspiring, purpose-driven and actionable content from a diverse range of women’s voices. As part of the partnership, new and existing podcasts on the Seneca Women Podcast Network—which recently launched with support of Founding Partner P&G— will join the iHeartPodcast Network.  iHeartMedia will now co-produce the hit podcast series “Seneca Women Conversations on Power and Purpose” hosted by Ambassador Melanne Verveer and Kim Azzarelli.  “Seneca Women Conversations on Power and Purpose” will debut March 9 on iHeartRadio with 19 episodes in celebration of the 100th anniversary of the 19th Amendment.

“Seneca Women Conversations on Power and Purpose,” which features fascinating conversations with leaders who are using their power for purpose to accelerate women while building a better world, includes conversations with luminaries such as Tory Burch, Arianna Huffington, former Secretary of State Madeleine Albright, Katie Couric, UN Women Executive Director Phumzile Mlambo-Ngcuka and Grameen America CEO Andrea Jung, among others.  Kicking off on International Women’s Day, special episodes will air as part of the Sunday Night Podcast series across iHeartMedia broadcast stations nationwide throughout March honoring Women’s History Month, exposing these powerful stories to millions of listeners across the country.

The Seneca Women Podcast Network launched earlier this year by Seneca Women, a global women’s leadership platform. The new podcast network builds on Seneca Women’s thought leadership and its founders’ decades of experience in advancing women around the globe. It focuses on a diverse range of topics that showcase positive role models, practical insights and shared learnings, while providing a platform for the voices of established and emerging women leaders as well as organizations making a difference for women and girls.

“There has never been a more important time for women’s voices to be heard—especially in a year that is marking the 100th anniversary of American women’s suffrage,” said Kim Azzarelli, co-founder and CEO of Seneca Women. “Through this new partnership with iHeartMedia, we can amplify the voices of established and emerging women leaders and connect millions of women and men around the world with positive, purpose-driven and actionable content.”

“Podcasting is a relatively new medium and, as such, we have a chance to build it the right way, with a fair balance of creators and voices, from the beginning,” said Conal Byrne, President of the iHeartPodcast Network. “Through our massive network and national reach, we’re thrilled to partner with the SenecaWomen Podcast Network to help amplify the voices of women in podcasting and around the world – and we can’t wait to bring to our listeners the remarkable stories that this team has assembled.” 

“Media can be a powerful force for good, and the Seneca Women Podcast Network and this partnership with iHeartMedia offers the opportunity to reinvent media with innovative, positive and quality content. It’s time to ensure that the voices of women are finally and fully heard and amplified to help make the world a better and more inclusive place for all,” said Marc Pritchard, Chief Brand Officer at P&G.

“Since the Seneca Falls convention of 1848, women in the U.S. have been on a journey to equal rights. That journey continues here and for women around the world,” said Ambassador Melanne Verveer, Chair and Co-Founder of Seneca Women. “The recent Global Gender Gap Report from the World Economic Forum predicts it will take another 99 years for us to get to equality. The launch of the Seneca Women Podcast Network and this new partnership with iHeartMedia, will help accelerate women’s progress, as we believe progress for women is progress for all.”

 

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UCP and iHeartMedia Ink First Look Deal

WHAT: UCP, a division of NBCUniversal Content Studios, has inked a multiyear first-look deal with iHeartMedia, the No. 1 commercial podcast publisher, to have a first right at adapting iHeartRadio Original podcasts for television. As part of the deal, the studio’s new podcast platform, UCP Audio, will also have the option to develop and co-produce original podcast series with the iHeartPodcast Network. 

iHeartRadio joins UCP’s roster of first-look deals, which include recently announced deals with Gary Dauberman, as well as John Carpenter, Emmy Rossum (“Angelyne”), and Steve Piet and Erik Crary, among others. UCP also has overall deals with Sera Gamble (“The Magicians”), Nick Antosca (“The Act,” “Brand New Cherry Flavor”), Sam Esmail (“Mr. Robot,” “Homecoming”) and Patrick Macmanus (“Dr. Death”).

WHO: UCP, a division of NBCUniversal Content Studios, is the award-winning studio behind scripted fare including “Dr. Death” (Peacock), “Mr. Robot” (USA Network), “The Umbrella Academy” (Netflix), “The Act” (Hulu), “Homecoming” (Amazon), “Dirty John” (USA Network), “Battlestar Galactica” (Peacock), “The Sinner” (USA Network), “Brand New Cherry Flavor” (Netflix), and “Chucky” (Syfy) to name a few. On the unscripted side, UCP produces “DNA of Murder” (Oxygen) and the upcoming “A Wilderness of Error” (FX). 

Later this year, the studio will unveil their new podcast network, UCP Audio. The new platform’s initial offerings include “The End Up,” a scripted podcast from Sam Esmail’s (“Mr. Robot,” “Homecoming”) Esmail Corp banner and two unscripted podcasts that delve into two gripping true-crime investigations, “House of Prayer” and the untitled TROUBLED TEEN INDUSTRY project.

iHeartMedia’s iHeartPodcast Network is home to more than 750 original podcasts that span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. 

iHeartMedia has continued to invest heavily in podcasting producing an ongoing slate of new iHeartRadio Original shows like “The Ron Burgundy Podcast,” “Disgraceland,” “Chelsea Handler: Life will be the Death of Me,” “Noble Blood” and “Committed,” as well as fostering over a hundred shows from its on-air talent like the popular “Bobbycast” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms, including the iHeartRadio app, which additionally distributes more than 280,000 shows.

QUOTES: “UCP was among the first studios to recognize that podcasting was a goldmine of new IP for the TV and film industry,” said Conal Byrne, President of the iHeartPodcast Network. “What’s really special about this deal is that you have the biggest podcast network, with our team of expert podcast developers and producers who have been working in this medium for over 10 years honing the craft of audio storytelling, partnering with LA’s powerhouse production studio to now create and develop premium TV and film properties out of podcast IP.”    

“Partnering with iHeart to not only adapt some of their enviable and extensive podcast library to television but also expand the production and reach of UCP Audio originals is a giant leap in our platform building strategy,” said Dawn Olmstead, President of UCP. “We look forward to making waves in the podcast space this year and we are very excited to have iHeart joining us on our endeavor.”  

About Universal Content Productions (UCP)

UCP, a division of NBCUniversal Content Studios, is a premium content studio that operates with a highly curated indie sensibility, while simultaneously leveraging the power and scale of NBCU. As fierce advocates for creators with an eclectic point of view, the UCP team develops pioneering and award-winning scripted programming with partners such as Amazon (“Homecoming”), Netflix (“The Umbrella Academy,” “Brand New Cherry Flavor”), and Hulu (“The Act”), as well as NBCUniversal’s Peacock (“Dr. Death,” “Brave New World,” “Battlestar Galactica,” “Angelyne,” “Punky Brewster”), USA (“Mr. Robot,” “The Sinner,” “The Purge,” “Dirty John,” “Briarpatch,” “Treadstone,” “Dare Me”) and SYFY (“Resident Alien,” “The Magicians”). UCP’s content library also features more than 800 hours of award-winning and critically-acclaimed content, including “Monk,” “Battlestar Galactica” and “Psych.” The studio will be launching UCP Audio in 2020 with original scripted and unscripted podcasts.

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Translation Enterprises Announces Partnership with iHeartMedia, Empowering Brands to Harness Cultural Signals and Trends

Partnership will provide brands with access to a new suite of audience cohorts developed from proprietary cultural intelligence 

Brooklyn, NY (February 26, 2020) — Translation Enterprises today announced a strategic partnership with iHeartMedia, the no.1 audio company in America, that will expand Translation’s suite of Brand-to-Culture solutions. This partnership will combine iHeartMedia’s SmartAudio Platform listener data with trend signals from Translation Enterprises’ artist services platform, UnitedMasters, creating the first solution that enables audience segmentation and targeting based on shared cultural affinities and experiences. iHeartMedia’s SmartAudio Platform will enable brands to leverage these new important culture-based audiences. 

According to a September 2019 ANA study, consumers who perceive ads as culturally relevant, compared to those who do not, are 2.7 times more likely to purchase the brand for the first time. The new partnership empowers brands to go beyond demography-based targeting by enabling audience planning and activation based on the way people drive and participate in culture - their networks, discourses, and affinities for trends. 

“Music is always at the bleeding edge of culture, influencing how we speak, dress, interact and live,” said Translation Enterprises President Damian Garbaccio. “If brands want to be relevant, they need to have access to and comprehend this cultural currency. We're incredibly excited to partner with iHeartMedia, making access to this information reality and allowing brands to reach their desired audience in a sophisticated way.”

This partnership presents a new opportunity for brands to extend their buys across iHeartMedia’s digital radio properties and its 850 broadcast stations via iHeartMedia’s SmartAudio Platform, providing access to iHeartMedia’s massive reach. 

“At iHeartMedia our mission is to connect fans, brands and content at the moments that matter most, at scale. This partnership provides another tool to connect brands with cultural insights and connections to drive growth through audio,” said Gayle Troberman EVP and CMO iHeartMedia. 

Today’s announcement with iHeartMedia represents the first major partnership to emerge under the newly unified Translation Enterprises business, which combines the award-winning creative firm Translation and the independent artist services company UnitedMasters. The unified business will see the creation of multiple products that leverage cultural insights, constantly evolving to help brands gain a deep understanding of cultural trends before they emerge and activate campaigns with stronger cultural relevance. 

About Translation Enterprises 
Translation is an award-winning brand development and marketing company built to help ambitious brands harness the power of culture to solve their biggest challenges. As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do. Translation is behind some of the most iconic and culturally impactful executions of the past decade, including the Budweiser Made in America festival and HBO's influencer and experiential campaign for The Defiant Ones, one of the most-watched documentaries in the network’s history. To connect with us or learn more, visit www.translationllc.com

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Blake Shelton Joins The Lineup For The 2020 ‘iHeartCountry Festival Presented By Capital One’

The Seventh Annual iHeartCountry Festival Will Also Feature Performances From Dierks Bentley, Sam Hunt, Lady Antebellum, Dustin Lynch, Kelsea Ballerini, Kane Brown, Jon Pardi, Chase Rice, Hot Country Knights and Bobby Bones On May 2 At Frank Erwin Center in Austin, Texas

The Event Will Livestream Exclusively on LiveXLive and Broadcast Across iHeartCountry Stations

New York, NY – February 21, 2020 – iHeartMedia, the leading audio company in America which also has a greater reach in the U.S. than any other media outlet, announced today that Blake Shelton will join the lineup for the 2020 ‘iHeartCountry Festival Presented by Capital One’ on Saturday, May 2 at the Frank Erwin Center in Austin, Texas. The seventh annual event will also feature performances from Dierks Bentley, Sam Hunt, Lady Antebellum, Dustin Lynch, Kelsea Ballerini, Kane Brown, Jon Pardi and Chase Rice, plus Hot Country Knights, Bobby Bones and more.

“I’m excited to join my friends and fellow country artists for my first iHeartCountry Festival performance,” said Shelton. “It’s always a good time playing to Texas crowds and I’m looking forward to an evening of country music and maybe a little vodka to add to the party!”

The star-studded event will livestream exclusively on livexlive.com and broadcast live across iHeartMedia’s Country music radio stations in their local markets and at iHeartRadio.com. iHeartCountry has more than 150 Country stations across the U.S. reaching more than 109 million Country music listeners per month on broadcast alone, making it the largest Country broadcast radio group in America.

The iHeartCountry Festival Presented by Capital One is part of iHeartMedia’s roster of nationally-recognized events including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the nationwide iHeartRadio Jingle Ball Concert Tour Presented by Capital One, iHeartRadio Fiesta Latina, iHeartRadio Wango Tango, iHeartRadio Podcast Awards and iHeartRadio ALTer Ego.

Capital One will be the national presenting partner for the iHeartCountry Festival. The iHeartCountry Festival is an iHeartMedia Production. Proud partners of this year's event include Capital One, Care Now, Jane, RAM Trucks, Tito’s Handmade Vodka, Twisted Tea® and Wyndham Rewards with more to be announced. The 2020 iHeartCountry Festival’s benefiting charity is St. Jude Children’s Research Hospital and for every ticket sold, iHeartMedia will donate $1 from their proceeds to help fund the hospital’s lifesaving treatments and research.

Tickets are now on sale to the general public via TexasBoxOffice.com.

For more information visit iHeartRadio.com/countryfestival.

About Capital One

At Capital One we’re on a mission for our customers – bringing them great products, rewards, service, and access to unique and unforgettable experiences they are passionate about. Capital One is a diversified bank that offers products and services to individuals, small businesses and commercial clients. We use technology, innovation and interaction to provide consumers with products and services to meet their needs. Learn more at capitalone.com/access.

About the Frank Erwin Center:

Located in the heart of downtown Austin, the Frank Erwin Center has served Central Texans with the best in live entertainment, including concerts, theatrical performances, family shows and sporting events since 1977. The multi-purpose facility, which celebrated its 40th Anniversary in November 2017, is owned and operated by The University of Texas at Austin and serves as the home court for the Texas Longhorns Men’s and Women’s basketball teams.

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Nancy Grace Teams With iHeartMedia “Crime Stories with Nancy Grace” Comes to iHeartPodcast Network, Launches Gripping New True Crime Podcast “Killers Amongst Us”

Nancy Grace’s Popular Slate of Crime Podcasts to Now Reach Millions of New Listeners on the iHeartPodcast Network

NEW YORK – February 20, 2020 – Nancy Grace, legal commentator, former prosecutor and acclaimed television journalist, joins iHeartMedia, the No.1 commercial podcast publisher world-wide, to bring “Crime Stories with Nancy Grace,” the highly popular true-crime daily podcast where Grace takes listeners inside breaking crime and justice news, to the iHeartPodcast Network. In addition, Grace and iHeartMedia will also debut “Killers Amongst Us,” a new weekly iHeartRadio Original true-crime podcast where Grace investigates the most notorious murders and ongoing unsolved cases in the search for justice. The official trailer for “Killers Amongst Us” is now available for listeners on iHeartRadio.

“I’m thrilled to bring ‘Crime Stories’ and the all-new ‘Killers Amongst Us’ podcast to the iHeartPodcast Network,” said Grace. “On ‘Crime Stories’ we cover critical cases from across the country in real time, many involving unsolved homicides and missing people, especially children that need our help now. Joining forces with iHeartMedia, we will reach a an even greater number of listeners who may be able to provide vital information and can remind them that it only takes that one clue to crack a case.”

Now in its third year, “Crime Stories with Nancy Grace” has gained enormous popularity, becoming a must-hear crime podcast with nearly 4 million downloads in January of 2020 alone and over 53 million downloads since its January 2017 initial launch. Hosted by Grace, each 45-minute daily episode features her investigative reporting of the most pressing breaking crime news of the day featuring noted experts as well as police, investigators, reporters, witnesses and major players in the investigations. In addition, Grace’s companion show “Crime Alert,” a daily one-minute breaking news-cast giving listeners real-time crime updates, also joins the iHeartPodcast Network.

In the new iHeartRadio Original Podcast “Killers Amongst Us,” Grace takes on a new mystery each month, examining and interpreting clues left behind. Episodes will feature guests including the victim’s family members, case investigators and local reporters who provide their own unique insights to go behind the crimes. The first case uncovers evidence behind the heart-wrenching case of Long Island jogger, Karina Vetrano, who was stalked, attacked, sex assaulted and murdered at Spring Creek Park, Howard Beach. “Killers Amongst Us” reopens the unsolved disappearance of a young Florida woman, Jennifer Kesse, barrista Samantha Koenig, pregnant mom Belinda Temple, college student Sarah Stern and more.

“‘Killers Amongst Us’ is an all-new concept, utilizing cutting edge forensic analysis, techniques, and modern-day detective work,” said Grace. “We believe that combining iHeart and ‘Crime Stories’ along with listeners will help solve cases and save lives. Please, join the investigation.”

Listen to “Crime Stories with Nancy Grace” and “Crime Alert” now and follow the podcast on iHeartRadio to be alerted when new episodes are available. Weekly episodes of “Killers Amongst Us” debuts on March 17th though the iHeartPodcast Network and will be available every Tuesday on iHeartRadio and everywhere podcasts are available. To learn more about the podcasts visit: iHeart.com

About Nancy Grace

Nancy Grace is an award-winning legal commentator, victims’ rights advocate, broadcast journalist, and New York Times bestselling author of four books. Nancy Grace headlines Oxygen’s Injustice with Nancy Grace, hosts Crime Stories with Nancy Grace, a daily podcast and radio show airing on SIRIUS XM’s Triumph Channel 111, and appears regularly on ABC’s 20/20, Nightline, Dr. Oz and on Daily Mail TV. She is also the founder and publisher of CrimeOnline.com, a digital platform that investigates breaking crime news, spreads awareness of missing people and shines a light on cold cases. Previously, she was the force behind CNN Headline News’ (HLN) top-rated Nancy Grace. Nancy also executive produces a Hallmark Movies and Mysteries franchise based on her bestselling novels, Hailey Dean Mysteries.

 
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iHeartMedia Expands its Spanish-Language Podcast Offering

The iHeartPodcast Network serves Hispanic audiences with a slate of iHeartRadio Original Podcasts from Enrique Santos; and inks a multi-year development, co-production, distribution and sales partnership with reVOLVER Podcasts Audio Network 

New York – February 12, 2020 – iHeartMedia, the leading audio company in America and No. 1 commercial podcast publisher, announced today two new efforts aimed at expanding the iHeartPodcast Network with more Spanish-language and Hispanic-focused offerings. With the increasing importance and size of the U.S. Hispanic population, both Spanish and English speaking, the iHeartPodcast Network will roll out a slate of podcasts hosted and co-produced by Enrique Santos, notable on-air radio personality and Chairman and Chief Creative Officer of iHeartLatino; and launch a multi-year development, co-production and distribution partnership with multicultural digital audio network, reVOLVER. These combined efforts will result in the development and promotion of high-quality iHeartRadio Original Podcasts hosted by the most popular Hispanic hosts across the country.

“Both Enrique Santos and reVOLVER are dedicated to authentically telling stories through the power of audio that represent and connect with the diverse Hispanic community,” said Conal Byrne, President of the iHeartPodcast Network. “These new offerings create an opportunity to utilize iHeartMedia’s expansive network to amplify diverse voices and highlight genuinely captivating content. Our goal is to deliver the biggest, strongest slate of podcast content to Hispanic audiences nationwide – and this gets us there.” 

Enrique Santos, nationally syndicated host of Tu Mañana con Enrique Santos on iHeartMedia’s TÚ 94.9FM in Miami, FL, will launch the podcast “Hola, My Name Is...” as the first in his new slate of shows. The podcast centers around insightful and honest conversations with celebrities, leaders and everyday people with the aim of showcasing the power and resilience of the Hispanic community. Enrique and iHeartMedia will co-develop additional podcasts in the areas of health, fashion and beauty, sports and the supernatural later this year.  

“Being able to help elevate stories from my community is an enormous privilege,” said Santos.  “Through iHeartMedia’s impressive network, I’m able to tell these stories in new ways while reaching listeners who may not always feel represented in media.”

Furthering iHeartMedia’s commitment to multicultural podcasting, its new collaboration with reVOLVER will result in an overall development, co-production and distribution partnership, including eight new co-produced podcasts per year, all focused on the Hispanic community. iHeartMedia’s extensive listener reach across the country will amplify reVOLVER’s quality content and help raise more diverse voices in the podcasting space.  

As part of the agreement, all new and existing reVOLVER Podcasts will join the iHeartPodcast Network and capitalize on iHeartMedia’s unique ability to promote and introduce the podcasts to the vast majority of the country, reaching hundreds of millions of new potential listeners nationwide. iHeartMedia will also become the exclusive sales representative of the reVOLVER Podcast network.

“We are excited to enter into this strategic alliance with iHeartMedia,” said Jack Hobbs, CEO and Co-Founder of reVOLVER Podcasts. “It will allow us to increase our programming, create new offerings for advertisers and accelerate our audience growth.” 

In 2019, reVOLVER saw over 50 million downloads across its ecosystem and developed successful, engaging shows such as “El Show de Piolín” hosted by Eddie “Piolín” Sotelo; “Don Cheto Al Aire, The Power of Us” hosted by Rosie Rivera; “Anik & Florian” hosted by Jon Anik & Kenneth Florian and “Sasquatch Chronicles” hosted by Wes Germer.  

 “This expansive partnership is game changing for reVOLVER and will help the company capitalize on the scale it has achieved in the multicultural podcast space since its launch in 2016,” added Joe Uva, reVOLVER Chairman.

The iHeartPodcast Network is home to more than 750 original podcasts with more than 150 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. iHeartRadio is home to the most successful podcast of all time, “Stuff You Should Know” and creator of hits like “The Ron Burgundy Podcast,” “Disgraceland” and the “Atlanta Monster” series as well as fosters over a hundred shows from its on-air talent like the popular “Bobbycast” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms including the iHeartRadio app, which additionally distributes more than 280,000 shows.

Visit iHeart.com/apps to download iHeartRadio and to listen on your favorite device now.

More About Enrique Santos

Born to Cuban parents in Chicago, Illinois, Santos gravitates fluidly between the Hispanic and mainstream American radio landscapes. His bilingual broadcasts are a crossover hit combining humor, social satire, and political commentary to bridge the cultural and generational divide of a diverse cosmopolitan audience. Santos has built an enthusiastic following with a comedic repertoire consisting of phone pranks, interviews and a trademark form of fresh and unique interaction amongst celebrities. Enrique’s extravagant radio persona has made him one of the most popular Hispanic radio hosts in America and earned him unprecedented access to some of the biggest names in pop culture. 

About reVOLVER Podcasts

reVOLVER Podcasts is the leading multicultural, audio-on-demand content creator and distributor in the U.S. Home to “El Show de Piolín,” “Don Cheto al Aire,” “Latinos Out Loud,” “Sasquatch Chronicles,” and “Anik & Florian,” plus more than 50 additional programs spanning sports, music, finance, entertainment, lifestyle, health and wellness, inspiration, news, branded content and live events, the podcasts are distributed on reVOLVERPodcasts.com, Apple Podcasts, Spotify, Google Podcasts, Pandora and iHeartMedia. For more information about the company, visit www.revolverpodcasts.com.

 

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iHeartMedia Rolls Out New iHeartPodcast AdSuite Offering a Comprehensive Solution for Podcast Marketing

The iHeartPodcast AdSuite leverages iHeartMedia’s vast network of on-air and digital products and distribution channels, pulling together, for the first time into a single report, cross-platform key performance indicators providing brands with advanced and measurable podcast ad campaigns 

Los Angeles, CA – February 12, 2020 – iHeartMedia, the leading audio company in the U.S. and No. 1 commercial podcast publisher globally, today unveiled the iHeartPodcast AdSuite designed to help marketers drive results, at Podfront LA 2020.  iHeartMedia’s unmatched podcast offerings, distribution and listener reach make it the leading player to deliver the most comprehensive podcast advertising tools to brands, partners and advertisers both at a local and national level. 

“As the podcast industry continues to evolve and capture massive consumer attention, advertisers and brands are looking for tools and products to capture and measure the impact.  They are often left without a system for quantitatively monitoring the success, impact and reach of podcast advertising,”  said Conal Byrne, President of the iHeartPodcast Network. As the leader in the space of both audio and podcasting, we are meeting this challenge head on, offering a new suite of cutting-edge podcast ad products – from better targeting to boosted reach across broadcast radio – as well as pulling together performance and insights across the multiple platforms where we reach audiences.”

“Advertisers have a certain expectation with creative, measurement and data when they invest in digital advertising,” said Carter Brokaw, President of Digital Revenue Strategy for iHeartMedia.  “The iHeartPodcast AdSuite product will provide the tools and analytics they need to build and track successful podcast advertising campaigns.”

The iHeartPodcast AdSuite provides advertisers with diverse ad formats and customization tools. Through these products, iHeartMedia has created a dynamic range of options for advertisers and brands to reach their audiences with targetability and scale without sacrificing the listener experience.

The suite of products include:

AdSuite Insights

This first-of-its-kind product will offer premium advertisers an easy-to-read snapshot of podcast listener analytics including audience insights and profiles, consumption/ engagement metrics and delivery reporting from all of the different platforms that the iHeartPodcast Network distributes to, offering insights to advertisers utilizing the iHeartPodcast AdSuite of products. 

iHeartPodcast Boost

Shares podcasts across iHeartMedia’s broadcast radio stations via full episodes, custom produced vignettes, promotions and/or branded spots read by a host, leveraging iHeartMedia’s extensive network of listeners to reach maximum exposure.

DSAI+LAI

This dynamic and streaming ad insertion and local ad insertion product allows advertisers to leverage iHeartMedia’s deep audience insights to target specific audiences and serve them customized real-time ad creative that resonates best with each listener or cohort. The DSAI+LAI product uniquely offers brands a way to tap into local podcast networks, through iHeartRadio’s local podcast talent from every major market in the country.

iHeartPodcast TakeOver

Offers advertisers the first ad placement in every iHeartPodcast on any given day, exposing every iHeartPodcast listener to a brand’s targeted message.

Podfluencers

Integrated, host-read advertising has made podcasting such a unique, strong performer for brands. As podcasters become the new digital media influencers, key podcast talent will partner with advertisers to promote a brand across their show, social, video and live tour in an organic way that connects best with their fans and listeners.

Storytellers

Advertisements are crafted and highly personalized to the brand with a final product being realized as extended midrolls, custom episodes or fully branded series.

The iHeartPodcast Network is home to more than 750 original podcasts with more than 150 million downloads each month. iHeartRadio Original Podcasts span every category from business, sports, spirituality and technology to entertainment, family, comedy and true crime – and everything in between – making iHeartRadio the largest publisher of podcast content in the world. iHeartRadio is home to the most successful podcast of all time, “Stuff You Should Know” and creator of hits like “The Ron Burgundy Podcast,” “Disgraceland” and the “Atlanta Monster” series as well as fosters over a hundred shows from its on-air talent like the popular “Bobbycast” and “The Breakfast Club” radio show podcasts. These shows are distributed on all major podcast platforms, including the iHeartRadio app, which additionally distributes more than 280,000 shows.

For more information on the iHeartPodcast AdSuite or on how to advertise with iHeartMedia, click here

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